Remote GTM Product Marketing Manager

WCG Clinical, Inc.; Helena (MT); Remote; USD 66,000 - 102,000; Full time

Benefits offered by this job

Health insurance

401(k) with company match

Paid holidays

Work-life balance tools

Tuition reimbursement

Job summary

WCG Clinical, Inc. is seeking a Product Marketing Manager to lead go-to-market execution through messaging development, launch coordination, and sales enablement collaboration.

You will work with Go-to-Market, Sales Enablement, and Demand Generation to ensure priority solutions are clearly represented in campaigns and training. The role emphasizes execution excellence, strong product marketing fundamentals, and collaboration with Product, Sales, and Marketing teams; you will analyze funnel

Qualifications

• Bachelor’s degree in marketing, business administration, communication, or related field required.
• Graduate degree preferred.

Responsibilities

• Support development of market definitions, buyer personas, and messaging frameworks using Pragmatic Marketing.
• Gather customer, market, and competitive insights to support positioning and GTM efforts.
• Support product launches in collaboration with Go-to-Market and Sales Enablement teams.
• Contribute to creation of sales tools, messaging guides, and training materials.
• Coordinate with Demand Generation and Content teams to support campaigns and thought leadership tied to product priorities.
• Partner with Product, Sales, and Marketing teams to ensure consistent and effective product narratives.
• Assist with analysis of funnel performance, win/loss insights, and competitive trends.
• Other duties as assigned by supervisor.

Skills

Cross-functional collaboration

Analytical skills

Communication

Executive influence

Organizational skills

Facilitation

Education

Bachelor’s degree

Graduate degree preferred

Job description

WCG Clinical, Inc. is seeking a Product Marketing Manager to lead go-to-market execution through messaging development, launch coordination, and sales enablement collaboration.

You will work with Go-to-Market, Sales Enablement, and Demand Generation to ensure priority solutions are clearly represented in campaigns and training. The role emphasizes execution excellence, strong product marketing fundamentals, and collaboration with Product, Sales, and Marketing teams; you will analyze funnel