Remote Product Marketing Manager - Cybersecurity Growth

Keeper Security, Inc.; Chicago, Northern (IL, KY); Hybrid; USD 100,000 - 165,000; Full time

Benefits offered by this job

Medical, Dental & Vision

Employer Paid Life Insurance

Disability Insurance

401K

Generous PTO

Job summary

Keeper Security, Inc. is seeking a Product Marketing Manager to drive growth by shaping go-to-market strategies for its cybersecurity products and creating compelling messaging.

The role is 100% remote with an option for a hybrid schedule near our Chicago headquarters; you will collaborate with product, sales and demand generation to launch features, enable revenue teams and strengthen market leadership.

Qualifications

• 5+ years of B2B cybersecurity, SaaS-focused experience in a product/solutions marketing role.
• Experience with differentiated product messaging, positioning and market leadership supporting go-to-market, external and internal messaging and communications.
• Comfortable using AI tools to boost productivity and creativity, but exercises strong judgment in validating output, refining messaging and ensuring quality.
• Experience with successful cross-functional product and feature launches.
• Exceptional written and verbal communication and presentation skills, as well as strong messaging skills.
• Project management skills to manage multiple priorities in a dynamic environment.

Responsibilities

• Lead and execute cross-functional product and feature launches with product, sales, demand generation and customer success.
• Define use cases, product messaging and positioning, value propositions and customer profiles for target audiences (Commercial, Public Sector, MSP).
• Develop SME knowledge in privileged access management and password management, including value proposition, features, functions and relevant verticals.
• Craft content around new products and features to drive awareness and lead generation with product and demand generation teams.
• Coordinate webinars from topic development to promotion and follow-up content to drive engagement and pipeline.
• Collaborate with SEO to produce blogs, pages and videos around product features and use cases.
• Partner with channel partners to develop co-marketing initiatives and campaigns.
• Gather customer feedback with customer success to inform marketing strategies and create case studies.

Skills

B2B cybersecurity

SaaS marketing

Product messaging

Go-to-market

Job description

Keeper Security, Inc. is seeking a Product Marketing Manager to drive growth by shaping go-to-market strategies for its cybersecurity products and creating compelling messaging.

The role is 100% remote with an option for a hybrid schedule near our Chicago headquarters; you will collaborate with product, sales and demand generation to launch features, enable revenue teams and strengthen market leadership.