Product Marketing Manager — Cybersecurity (Remote)

Writing; Northern (KY); Remoto; USD 90.000 - 140.000; Tempo pieno

Descrizione del lavoro

Keyfactor is hiring a Product Marketing Manager to lead product marketing plans, customer research, and cross-functional collaboration across Product, Sales, and Marketing. You will shape positioning, drive launches, and enable the field with compelling content for enterprise customers in the cybersecurity space.

The role requires translating complex technical concepts into business value, managing go-to-market activities, and measuring launch impact to improve outcomes.

Competenze

• 3+ years of experience in B2B product marketing.
• Experience conducting customer, buyer, market, and competitive research.
• Strong writing and storytelling skills for technical to business audiences.

Mansioni

• Develop and execute product marketing plans with buyers, use cases, and market requirements.
• Build deep understanding of customers, competitors, and market trends through research and collaboration with Sales and CS.
• Partner with Product to bring customer and market insight into decisions and launches.

Conoscenze

B2B product marketing

Customer research

Storytelling

Product launches

Sales enablement

Cross-functional leadership

Project management

Analytical mindset

Cybersecurity domain knowledge

Descrizione del lavoro

Keyfactor is hiring a Product Marketing Manager to lead product marketing plans, customer research, and cross-functional collaboration across Product, Sales, and Marketing. You will shape positioning, drive launches, and enable the field with compelling content for enterprise customers in the cybersecurity space.

The role requires translating complex technical concepts into business value, managing go-to-market activities, and measuring launch impact to improve outcomes.