Remote PPC & SEO Strategy Lead

Blacksmith Agency; Atlanta (GA); On-site; USD 90,000 - 150,000; Full time

Job summary

Blacksmith Agency is expanding its marketing division and seeking a PPC Manager to own strategy, performance, and client leadership across paid search, paid social, SEO and CRO. This senior, hybrid role involves joining sales calls, guiding internal and external teams, and delivering measurable outcomes for a diverse client portfolio.

You will build growth roadmaps, ensure KPI tracking and analytics accuracy, and present results on a regular cadence while working with distributed teams in a

Qualifications

• 4–7 years in PPC, SEO or multi-channel strategy.
• Experience running paid and organic channels concurrently.
• Ability to articulate strategic recommendations to clients and executives.

Responsibilities

• Lead strategy for PPC and SEO across multiple industries.
• Join sales calls to validate scope and pitch recommendations.
• Develop 90 day, 6 month and annual roadmaps for clients.
• Own client performance across paid and organic channels and CRO opportunities.
• Audit campaigns, bidding structures, landing pages and SEO initiatives.
• Present monthly/quarterly performance summaries to clients.

Skills

PPC & SEO strategy

Multi-channel leadership

Client-facing communication

Sales call participation

Tools

Google Ads

GA4

Google Search Console

Keyword research tools

Job description

Blacksmith Agency is expanding its marketing division and seeking a PPC Manager to own strategy, performance, and client leadership across paid search, paid social, SEO and CRO. This senior, hybrid role involves joining sales calls, guiding internal and external teams, and delivering measurable outcomes for a diverse client portfolio.

You will build growth roadmaps, ensure KPI tracking and analytics accuracy, and present results on a regular cadence while working with distributed teams in a