Remote Paid Media Strategist – B2B Growth

Blacksmith Agency LLC; Arkansas; Remote; USD 60,000 - 90,000; Full time

Job summary

Blacksmith Agency LLC is seeking a Performance Marketing Specialist to own paid media for a portfolio of B2B and growing-brand clients. You will lead targeting, budgeting, roadmaps, and the narrative in client discussions.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize bidding, tracking, and testing, and drive long-term relationships with clients in a remote, AI-first agency setting.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized campaigns.
• Proven track record of moving ROAS, CPA or pipeline numbers.
• Agency experience across several clients.
• Clear spoken English with US clients on live calls.

Responsibilities

• Manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for multiple clients.
• Handle budget allocations, bidding, targeting, and creative testing.
• Set up and verify conversion tracking and attribution using GA4, Tag Manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain the numbers on calls.
• Drive account growth through retention, upsell and long-term relationship building.

Skills

Google Ads

Meta Ads

English communication

Tools

GA4

Google Tag Manager

Pixels

Job description

Blacksmith Agency LLC is seeking a Performance Marketing Specialist to own paid media for a portfolio of B2B and growing-brand clients. You will lead targeting, budgeting, roadmaps, and the narrative in client discussions.

You will manage campaigns across Google Ads, Meta, LinkedIn, and Microsoft Ads, optimize bidding, tracking, and testing, and drive long-term relationships with clients in a remote, AI-first agency setting.