Remote Paid Media Strategist — Account Lead

Blacksmith Agency LLC; Houston (TX); Remote; USD 70,000 - 120,000; Full time

Job summary

Blacksmith Agency is an AI-first digital agency seeking an Account Strategist to own paid media for a portfolio of B2B and growing-brand clients. You will drive targeting, budgets, roadmaps and the narrative on client calls.

You’ll lead paid media campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads; manage budgets, test creatives, and own conversion tracking with GA4 and Tag Manager, shaping 90-day plans and long-term growth.

Qualifications

• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A track record of improving ROAS, CPA or pipeline metrics you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Manage budget allocation, bidding strategy, targeting and creative testing; know when to pause a campaign.

Skills

Google Ads

Meta Ads

English proficiency

Tools

GA4

Tag Manager

Pixels

Job description

Blacksmith Agency is an AI-first digital agency seeking an Account Strategist to own paid media for a portfolio of B2B and growing-brand clients. You will drive targeting, budgets, roadmaps and the narrative on client calls.

You’ll lead paid media campaigns across Google Ads, Meta, LinkedIn and Microsoft Ads; manage budgets, test creatives, and own conversion tracking with GA4 and Tag Manager, shaping 90-day plans and long-term growth.