Remote Midwest Regional Sales Leader - Beverages

Patco Brands; Illinois; On-site; USD 115,000 - 150,000; Full time

Job summary

Patco Brands, a fast-growing beverage company in the Midwest, is seeking a Regional Sales Manager to lead commercial performance across a ten-state Midwest region within the Central Division. Remote role overseeing wine and spirits distributors, beer wholesalers, retail execution, and a team of five Area Managers and Field Sales Managers.

The role reports to the Central Division VP of Sales and collaborates with National Account Managers, Marketing, Finance, Logistics, Demand Planning and senior

Qualifications

• Six or more years of beverage alcohol sales experience.

Responsibilities

• Own distributor relationships, annual plans, business reviews, and performance accountability.
• Deliver regional volume, distribution, revenue, and profit goals through disciplined pricing and execution.
• Lead five Area Managers and Field Sales Managers against clear priorities and standards.
• Grow distribution and strengthen relationships with new and existing accounts.
• Manage T&E, tactical, and distributor CPC budgets.
• Build and execute distributor programs aligned with brand priorities.
• Set distributor KPIs and track performance through data-driven scorecards.
• Lead monthly sales, distribution, and inventory forecasting with Demand Planning.
• Manage distributor inventory and product availability.
• Motivate distributor sales teams through effective meetings, presentations, and account calls.
• Convert chain authorizations into distributor and retail execution.
• Conduct market visits to assess retail conditions, competitive activity, and execution.

Skills

Distributor management

Field sales leadership

Data-driven selling

Budget management

Travel readiness

Strategic account management

Education

Bachelor's degree preferred or equivalent industry experience

Tools

Microsoft Office

Excel

VIP

Circana

Nielsen

Job description

Patco Brands, a fast-growing beverage company in the Midwest, is seeking a Regional Sales Manager to lead commercial performance across a ten-state Midwest region within the Central Division. Remote role overseeing wine and spirits distributors, beer wholesalers, retail execution, and a team of five Area Managers and Field Sales Managers.

The role reports to the Central Division VP of Sales and collaborates with National Account Managers, Marketing, Finance, Logistics, Demand Planning and senior