West Regional Sales Leader – Beverages (Remote)

Brewbound; United States; Remote; USD 130,000 - 160,000; Full time

Job summary

Owl's Brew seeks a Regional Sales Manager - West to lead sales execution across the Western United States, focusing on AZ, CA, OR, WA, and CO. This remote/field-based role reports to the VP of Sales and drives distributor partnerships, volume growth, and profitability.

You will build a high-performing field team, manage budgets, and align regional efforts with brand growth initiatives. Extensive travel and a results-driven approach are essential.

Qualifications

• 5+ years of progressive sales leadership experience within the beverage alcohol industry.
• Proven experience managing distributor relationships and driving performance through distributor networks.
• Demonstrated success building, leading, and developing field sales teams.
• Strong analytical skills with the ability to translate sales data into actionable plans.
• Excellent verbal and written communication skills across all levels.
• Willingness to travel extensively, including overnight/weekend travel.
• Bachelor's degree preferred or equivalent professional experience.

Responsibilities

• Develop and lead the regional sales strategy for the Western U.S. (AZ, CA, OR, WA, CO).
• Manage day-to-day distributor performance with business planning and reviews.
• Recruit, hire, coach, and develop a high-performing field sales team.
• Own and deliver against core KPIs: depletion, points of distribution, velocity, display execution, new accounts, chain compliance.
• Analyze regional sales data and market trends to identify opportunities and risks.
• Cultivate and maintain relationships with distributor leadership, retailers, and on-premise accounts.
• Collaborate with marketing, operations, finance, and executives to align regional execution.
• Manage the regional budget, including travel and promotional investments.
• Represent Owl's Brew at distributor meetings, trade shows, and market rides.
• Provide regular reporting on regional performance and market conditions.

Skills

Leadership

Analytical skills

Communication

Relationship management

Strategic planning

Negotiation

Education

Bachelor's degree or equivalent

Tools

Salesforce

MS Excel

Job description

Owl's Brew seeks a Regional Sales Manager - West to lead sales execution across the Western United States, focusing on AZ, CA, OR, WA, and CO. This remote/field-based role reports to the VP of Sales and drives distributor partnerships, volume growth, and profitability.

You will build a high-performing field team, manage budgets, and align regional efforts with brand growth initiatives. Extensive travel and a results-driven approach are essential.