Remote Media Strategist: Paid Ads & Growth Builder

Blacksmith Agency LLC; San Francisco (CA); Remote; USD 90,000 - 130,000; Full time

Job summary

Blacksmith Agency LLC is seeking a Media Strategist to own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

As the strategist, you will manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize budgets, test creatives, and ensure robust conversion tracking and attribution.

Qualifications

• 3+ years hands‑on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.
• A record of moving ROAS, CPA or pipeline numbers you can walk us through.
• Agency experience across several clients at once.
• Clear spoken English with US clients on live calls.

Responsibilities

• Own paid media across Google Ads, Meta, LinkedIn and Microsoft Ads for your accounts.
• Budget allocation, bidding, targeting and creative testing, and when to kill a campaign.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• The 90 day and quarterly roadmap for each client, and the story behind the numbers on the call.
• Account growth: retention, upsell and the long-term relationship.

Skills

Google Ads

Meta Ads

Agency experience

English (US clients)

Tools

GA4

Tag Manager

Job description

Blacksmith Agency LLC is seeking a Media Strategist to own paid media for a book of B2B and growing-brand clients: the targeting, the budget calls, the roadmap and the narrative when the client asks why. You are the strategic voice at the table, and you make the calls.

As the strategist, you will manage paid media across Google Ads, Meta, LinkedIn and Microsoft Ads, optimize budgets, test creatives, and ensure robust conversion tracking and attribution.