Remote Media Strategist: B2B Paid Ads & Growth

Blacksmith Agency LLC; Arkansas; Remote; USD 70,000 - 95,000; Full time

Job summary

Blacksmith Agency is a AI-first digital agency seeking a Media Strategist to own paid media for a portfolio of B2B and growing-brand clients. You will steer targeting, budgets, roadmaps and the narrative in client discussions. You are the strategic voice, making the calls.

The role focuses on paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads with budget and performance management, measurement and growth over time.

Qualifications

• Clear spoken English with US clients on live calls.
• 3+ years hands-on in Google Ads and Meta: you have built, run and optimized the campaigns yourself.

Responsibilities

• Own paid media for a book of B2B and growing-brand clients across Google Ads, Meta, LinkedIn and Microsoft Ads.
• Budget allocation, bidding, targeting and creative testing.
• Conversion tracking and attribution you can trust: GA4, tag manager and platform pixels.
• Develop 90-day and quarterly roadmaps for each client and explain the numbers on calls.
• Account growth: retention, upsell and long-term relationships.

Skills

English (US clients)

Paid media management

ROAS optimization

Tools

GA4

Tag Manager

Pixels (GA/ads)

Job description

Blacksmith Agency is a AI-first digital agency seeking a Media Strategist to own paid media for a portfolio of B2B and growing-brand clients. You will steer targeting, budgets, roadmaps and the narrative in client discussions. You are the strategic voice, making the calls.

The role focuses on paid media across Google Ads, Meta, LinkedIn, and Microsoft Ads with budget and performance management, measurement and growth over time.