Remote Media Manager, Retail Network (Mass & Club)

Reynolds Consumer Products

Bentonville (AR)

Remote

USD 128,000 - 185,000

Full time

4 days ago
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Benefits offered by this job

Remote work

Job summary

Reynolds Consumer Products is seeking a Media Manager for Retail Media Network across Mass & Club channels. This fully remote role requires leading media strategy, planning, and optimization to drive incremental sales and profitable growth.

You will partner with Sales, Omnichannel, Brand, Content, Finance, and Analytics to align investments with customer priorities and item economics, ensuring execution excellence and performance readouts.

Qualifications

  • Bachelor's degree in Marketing, Business, Advertising, Digital Commerce, Analytics, or a related field.
  • 8+ years of experience supporting Mass and Club customers and integrating retail media with customer, brand, promotional, and joint business plans.

Responsibilities

  • Own the Mass & Club retail media agenda across priority customers, including annual planning, campaign strategy, activation, optimization, pacing, and performance readouts.
  • Translate customer plans, joint business planning priorities, assortment, innovation, promotions, and key selling moments into an integrated retail media calendar.
  • Build balanced full-funnel plans that connect demand creation and demand capture, with clear roles for retail search, onsite display, offsite media, social and commerce extensions, and other retailer capabilities.
  • Set investment recommendations by retailer, brand, item, and objective, and reallocate dollars based on business performance, economics, and customer priorities.

Skills

Retail media strategy
Analytical thinking
Cross-functional collaboration
Financial acumen
Executive communication

Education

Bachelor's degree in Marketing, Business, Advertising, Digital Commerce, Analytics, or related field

Job description

Reynolds Consumer Products is seeking a Media Manager for Retail Media Network across Mass & Club channels. This fully remote role requires leading media strategy, planning, and optimization to drive incremental sales and profitable growth.

You will partner with Sales, Omnichannel, Brand, Content, Finance, and Analytics to align investments with customer priorities and item economics, ensuring execution excellence and performance readouts.

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