Remote Marketing Operations & Analytics Lead

Socket.dev

United States

Remote

USD 90,000 - 120,000

Full time

14 days+

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Benefits offered by this job

Fully remote & flexible work

Open Time Off (OTO) policy

Medical, dental & vision coverage

Health Savings Account (HSA)

401(k) with company match

Wellness & mental health support

Travel assistance & global support

Employee referral program

Job summary

Trackforce is hiring a Marketing Operations & Analytics Manager to own marketing systems, reporting, attribution, and revenue analytics. You will partner with Marketing, Sales and Revenue Operations to drive data-driven decisions and optimize demand generation.

The role emphasizes automation, data governance and scalable processes, with a 100% remote setup and global collaboration across regions.

Qualifications

5+ years in Marketing Operations, Revenue Operations, or Marketing Analytics.
Deep experience with HubSpot and Salesforce.
Strong understanding of B2B demand generation and revenue funnels.
Experience building dashboards, attribution models, and executive reporting.
Advanced analytical and problem-solving skills.
Ability to translate data into business recommendations.

Responsibilities

Own marketing systems, reporting, attribution, and lead lifecycle management.
Design and optimise lead routing, scoring and qualification processes.
Build and maintain executive dashboards and KPI reporting; develop attribution models.
Analyze funnel performance, conversion rates and campaign effectiveness; deliver insights to leadership.
Automate processes and standardise reporting and workflow procedures.