Remote Lifecycle Marketing Specialist

Forbes Advisor; United States; Remote; USD 85,000 - 140,000; Full time

Job summary

Forbes Advisor is seeking a Lifecycle Marketing Executive to build, schedule, and optimize email, SMS, and lifecycle communications across our D2C brands. You will own campaigns from concept to live, working with CRM, Product, Data, Design, and Commercial teams to ship high‑quality experiences.

You’re detail‑driven, a proactive self‑starter, and comfortable testing ideas, learning from results, and iterating quickly.

Qualifications

• 2+ years of hands-on lifecycle/CRM experience in a D2C or comparison business.
• Highly organized with a track record of delivering accurate work to deadlines.
• A self-starter and clear communicator who collaborates across teams.
• Comfortable working with data and quick to learn new tools.
• Nice to have: hands-on Braze experience.

Responsibilities

• Build, schedule, and send lifecycle campaigns across email, SMS, and beyond.
• Set up customer journeys, audience segments, and messaging templates in Braze.
• Manage campaign timelines and keep stakeholders updated on progress.
• QA campaigns end-to-end before launch, checking content, links, segments, and rendering.
• Pull campaign reporting from Braze and Tableau and track KPIs.

Skills

Lifecycle/CRM experience

Attention to detail

Self-starter

Data-driven

Braze experience

Tools

Braze

Job description

Forbes Advisor is seeking a Lifecycle Marketing Executive to build, schedule, and optimize email, SMS, and lifecycle communications across our D2C brands. You will own campaigns from concept to live, working with CRM, Product, Data, Design, and Commercial teams to ship high‑quality experiences.

You’re detail‑driven, a proactive self‑starter, and comfortable testing ideas, learning from results, and iterating quickly.