Remote Head of Paid Media & Growth Strategy

Blacksmith Agency LLC; Hartford (CT); Remote; USD 120,000 - 180,000; Full time

Job summary

Blacksmith Agency seeks a Director of Paid Media to lead the department, guiding PPC and SEO strategists who report to you. This is a management seat focused on strategy, budgeting, and accountability rather than hands-on campaign execution.

You will own the department’s performance, set quality audits, oversee client results, and shape the hiring plan for the team within a quarter. Expect remote collaboration with clients across regions.

Qualifications

• 7+ years across paid media and SEO.
• Experience leading strategists and owning channel strategy.
• Agency experience carrying many accounts at once.

Responsibilities

• Own the Paid Media department, setting quality and development standards.
• Define channel strategy and budget allocation as accounts scale.
• Ensure reporting integrity and client-facing communications.

Skills

Paid media

SEO

Agency leadership

Cross-channel leadership

Client-facing

Tools

Google Ads

GA4

Search Console

Meta Ads

Microsoft Ads

Job description

Blacksmith Agency seeks a Director of Paid Media to lead the department, guiding PPC and SEO strategists who report to you. This is a management seat focused on strategy, budgeting, and accountability rather than hands-on campaign execution.

You will own the department’s performance, set quality audits, oversee client results, and shape the hiring plan for the team within a quarter. Expect remote collaboration with clients across regions.