Remote: Head of GTM & Marketing Strategy

SHI; Helena (MT); Remote; USD 200,000 - 230,000; Full time

Job summary

SHI International Corp. is seeking a Sr Director - GTM & Marketing Strategy to lead the development of go-to-market and marketing strategies that drive revenue growth.

This role partners with executive leadership to align programs across solution practices and business units, using data, AI insights, and strategic planning to guide investments and execution. The ideal candidate will have deep GTM and marketing planning expertise, strong analytical skills, and a track record of leading large,

Qualifications

• Expertise in developing and executing GTM and marketing strategies that drive measurable business outcomes.
• Advanced ability to synthesize complex data into actionable insights and executive-level recommendations.
• Strong proficiency with marketing analytics, attribution models, and performance measurement frameworks.
• Completed Bachelor’s degree or equivalent relevant experience required

Responsibilities

• Define and lead the strategic vision for GTM and marketing programs, establishing a cohesive, multi-year roadmap aligned to revenue growth and business priorities.
• Partner closely with executive marketing and GTM leadership to shape strategic planning, investment allocation, and prioritization of high-impact initiatives.
• Drive enterprise alignment across marketing, sales, and operations by translating strategy into scalable frameworks, governance, and execution models.
• Oversee the evaluation and prioritization of marketing programs and transformation initiatives, balancing market opportunity, customer impact, and ROI.
• Lead the development of executive-level narratives, presentations, and recommendations to influence senior stakeholders and guide decision-making.

Skills

GTM strategy

Marketing analytics

Cross-functional leadership

Data-driven decision making

Executive storytelling

Education

Bachelor’s degree

Job description

SHI International Corp. is seeking a Sr Director - GTM & Marketing Strategy to lead the development of go-to-market and marketing strategies that drive revenue growth.

This role partners with executive leadership to align programs across solution practices and business units, using data, AI insights, and strategic planning to guide investments and execution. The ideal candidate will have deep GTM and marketing planning expertise, strong analytical skills, and a track record of leading large,