Remote Growth Marketing Manager — B2B SaaS

Ladders; EE. UU.; A distancia; USD 110.000 - 130.000; Jornada completa

Descripción de la vacante

Ladders is seeking a Growth Marketing Manager to join a leader in the Enterprise Technology space. This role owns multi-channel digital acquisition to generate qualified demand and support revenue growth across the funnel.

You will work with demand generation, analytics, and sales to improve pipeline quality, attribution, and campaign efficiency. Location: Remote. Salary: $110,000 – $130,000 annually.

Formación

• 4+ years of experience in multi-channel digital acquisition for B2B SaaS or digital-first enterprises.
• Proven success scaling SEM, SEO, and paid social programs to boost pipeline and revenue.
• Deep expertise in Google Ads, LinkedIn Ads, Google Analytics/GA4, Search Console, and CMS/A/B testing tools.
• Hands-on experience with AI/ML tools for media management and creative iteration.
• Advanced skills in Excel/Sheets for data analysis and stakeholder communication.
• Strong understanding of B2B funnel metrics and attribution modeling.
• Proactive communicator who thrives in fast-paced, startup environments.

Responsabilidades

• Execute and manage a comprehensive digital growth engine across multiple channels to drive lead generation.
• Lead full-funnel campaign execution, optimizing ads and landing pages to maximize return on ad spend (ROAS).
• Develop a rigorous test-and-learn roadmap to improve cost-per-opportunity and scale programs.
• Evaluate and implement emerging AI tools for media buying and UX personalization.
• Maintain a dashboard of key performance indicators and provide actionable insights on a weekly basis.
• Collaborate with cross-functional teams to ensure effective lead hand-offs and message alignment.
• Partner with the Director of Demand Generation on budget forecasting and growth modeling.

Conocimientos

Multi-channel digital acquisition

B2B SaaS

Google Ads

LinkedIn Ads

Google Analytics/GA4

AI/ML tools for media

Excel/Sheets

Attribution modelling

Herramientas

Google Ads

LinkedIn Ads

Google Analytics/GA4

Search Console

CMS/A/B testing tools

Descripción del empleo

Ladders is seeking a Growth Marketing Manager to join a leader in the Enterprise Technology space. This role owns multi-channel digital acquisition to generate qualified demand and support revenue growth across the funnel.

You will work with demand generation, analytics, and sales to improve pipeline quality, attribution, and campaign efficiency. Location: Remote. Salary: $110,000 – $130,000 annually.