Remote Growth Marketing Lead - Website & Lifecycle

THE/STUDIO; United States; Teletrabalho; USD 120 000 - 180 000; Tempo integral

Resumo da oferta

THE/STUDIO is a fully remote, independent contractor opportunity redefining the operating system for product creation. You will own the website experience, lifecycle communications, and product positioning to drive visitor-to-customer conversion and repeat business.

You will work directly with leadership in a fast-growing, globally distributed team, shaping product roadmaps and customer journeys while maintaining a data-driven approach to revenue growth.

Qualificações

• 4+ years in B2B or e-commerce marketing owning website conversion, messaging or lifecycle.
• Track record of copy and pages built from customer research, not assumptions.
• Experience building lifecycle or email programs with revenue results.
• Solid A/B testing basics: sample size, primary metric, minimum detectable effect.
• Ability to own work end-to-end with minimal supervision, from strategy to shipped page or flow.
• Fluent written English.

Responsabilidades

• Own website structure, messaging and conversion; plan and run tests with designers and engineers.
• Build the customer journey after first order: onboarding, reorder triggers, win-back, repeat paths; collaborate on revenue goals.
• Define positioning and messaging for each product line across customer segments; maintain a single source of truth for website, ads, sales, and AI sales agent.
• Plan, write and run lifecycle and marketing emails as part of customer communication.
• Turn sales calls, customer conversations and reviews into copy, page changes and new tests.
• Measure impact on revenue and CRM data: conversion rate, repeat revenue, repeat order value.

Conhecimentos

Lifecycle marketing

Copywriting

Website optimization

A/B testing

Data-driven decisions

CRM usage

Ferramentas

HubSpot

Pipedrive

Descrição da oferta de emprego

THE/STUDIO is a fully remote, independent contractor opportunity redefining the operating system for product creation. You will own the website experience, lifecycle communications, and product positioning to drive visitor-to-customer conversion and repeat business.

You will work directly with leadership in a fast-growing, globally distributed team, shaping product roadmaps and customer journeys while maintaining a data-driven approach to revenue growth.