Remote Growth & GTM Strategy Lead

NelNET; Columbus (NE); Remote; USD 140,000 - 150,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

HSA & FSA

Generous time off

401K / student loan repayment

Life insurance & AD&D

Employee assistance program

Employee stock purchase program

Tuition reimbursement

Performance-based incentive pay

Short-term disability

Long-term disability

Wellness program

Job summary

Nelnet is seeking a Venture Growth Manager to develop and execute strategies that drive customer acquisition, revenue growth, and market adoption for new products. You will lead cross-functional growth initiatives across marketing, sales, product, and customer experience with a strong emphasis on data-driven experimentation.

The role requires 6+ years of growth and go-to-market experience, a Bachelor’s in business-related fields, and a proven ability to scale B2B offerings from zero to one

Qualifications

• 6+ years of experience in growth, go-to-market, business development, sales, marketing, or related
• Experience developing and executing customer acquisition or revenue-growth strategies
• Experience using data to make business decisions and improve performance
• Experience leading cross-functional initiatives with limited oversight
• Experience launching or scaling B2B products, services, or markets from $0-$1M in revenue

Responsibilities

• Develop go-to-market strategies including target definition, positioning, messaging, pricing, packaging, and channel approach
• Build and execute customer acquisition strategies across outbound, inbound, partnerships, content, events
• Lead customer discovery, sales conversations, demonstrations, pilots, and negotiations to validate demand and generate revenue
• Analyze market, customer, pipeline, conversion, retention, and financial data to identify growth opportunities
• Design experiments to evaluate acquisition channels, messaging, and engagement
• Partner with product, marketing, sales, operations, legal to translate feedback into decisions
• Develop onboarding, adoption, retention, expansion, and advocacy strategies across the lifecycle
• Establish scalable growth processes, metrics, and documentation
• Create playbooks and tools to enable commercialization and knowledge transfer

Skills

Strategic Thinking

Consultative Selling

Customer Needs Analysis

Data Visualization

Cross-Functional Leadership

Education

Bachelor’s degree in Business/Marketing/Economics

Advanced degree or relevant professional training

Job description

Nelnet is seeking a Venture Growth Manager to develop and execute strategies that drive customer acquisition, revenue growth, and market adoption for new products. You will lead cross-functional growth initiatives across marketing, sales, product, and customer experience with a strong emphasis on data-driven experimentation.

The role requires 6+ years of growth and go-to-market experience, a Bachelor’s in business-related fields, and a proven ability to scale B2B offerings from zero to one