Remote Global Campaigns Leader — Integrated, ABM & Revenue

EPAM Systems; San Jose (CA); Remote; USD 180,000 - 260,000; Full time

Benefits offered by this job

Medical, Dental and Vision Insurance

Health Savings Account

Flexible Spending Accounts

Disability Insurance

Life and AD&D Insurance

Employee Assistance Program

LinkedIn Learning

401(k) Retirement Savings Plan

Paid Time Off

Paid Holidays

Legal Plan

Accident Insurance

Employee Discounts

Pet Insurance

Employee Stock Purchase Program

Discretionary annual bonus

Discretionary Long-Term Incentive (LTI

Job summary

EPAM Systems is seeking a Director, Marketing to be our Global Head of Integrated Campaigns. The role sits at the center of our Route-to-Market organization. You'll lead the full campaign ecosystem across horizontal solution campaigns and industry vertical campaigns, and you'll own the pipeline and revenue results those campaigns deliver worldwide.

This is a player-coach role. You will lead the team and also build and run campaigns yourself.

Qualifications

• 12+ years in B2B campaign marketing with leadership experience.
• Proven multi-persona, multi-channel global campaigns tied to revenue.
• Player-coach who balances strategy with hands-on execution.
• Deep expertise in ABM, demand generation and complex B2B buyer journeys.

Responsibilities

• Own the global campaign strategy and full-funnel pipeline targets across campaigns.
• Plan and launch flagship integrated campaigns annually while mentoring senior leaders.
• Define global campaign architecture aligning horizontal and vertical campaigns.
• Build campaigns for the full buying committee across touchpoints.
• Use intent data and ABM to form multi-channel go-to-market strategies.
• Establish measurement framework tracking MQL, MQA, pipeline and revenue.
• Provide toolkits and insights to Sales to convert marketing pipeline to revenue.
• Manage budget to maximize ROI and drive continuous optimization.
• Hands-on with marketing tech to monitor live programs and adjust tactics.

Skills

Campaign leadership

ABM

Multi-channel marketing

B2B marketing

Tools

Marketo

Demandbase

MS Dynamics

AI tools

Job description

EPAM Systems is seeking a Director, Marketing to be our Global Head of Integrated Campaigns. The role sits at the center of our Route-to-Market organization. You'll lead the full campaign ecosystem across horizontal solution campaigns and industry vertical campaigns, and you'll own the pipeline and revenue results those campaigns deliver worldwide.

This is a player-coach role. You will lead the team and also build and run campaigns yourself.