Remote Founding Growth Lead, Enterprise B2B SaaS

Elicit; Oakland (CA); Hybrid; USD 133,000 - 240,000; Full time

Benefits offered by this job

Health insurance

Equity/Stock options

Biennial retreats

Wellness stipend

Flexible vacation

Professional development budget

Device budget

Job summary

Elicit is seeking a Founding Growth specialist to build and lead its demand generation and field marketing function from the ground up. You will shape enterprise marketing strategies to drive measurable pipeline growth and deepen engagement with researchers and life sciences organizations.

The ideal candidate has 5–7 years of B2B marketing with a builder mindset, strong analytics, and the ability to move from insight to execution while partnering with GTM leadership.

Qualifications

• 5–7 years of B2B marketing experience with a strong focus on demand generation.
• Experience explaining strategic decisions through data and metrics.
• Comfort with marketing analytics tools, CRM systems, and spreadsheet analysis.
• Ability to build programs from scratch in a startup or high-growth environment.
• Experience collaborating with enterprise sales teams to impact pipeline.

Responsibilities

• Build Elicit's enterprise marketing function from the ground up with data-driven strategies and measurement frameworks.
• Develop and execute multi-channel demand generation programs targeting enterprise accounts, including paid campaigns, email nurture sequences, content syndication, and ABM initiatives.
• Partner with sales to translate segment priorities and revenue targets into actionable marketing plans supported by quantitative analysis.
• Design, launch, and optimize campaigns across digital and field channels (webinars, events, conferences, targeted activities).
• Establish reporting and analytics to track funnel performance from awareness to revenue and demonstrate ROI.
• Conduct regular performance analyses to optimize conversion rates and allocate budget to top channels.
• Build and refine lead scoring models and attribution frameworks.

Skills

Demand generation

B2B marketing

Data storytelling

Analytics tools

Education

Bachelor's degree

Tools

Google Analytics

Tableau

Looker

CRM systems

Job description

Elicit is seeking a Founding Growth specialist to build and lead its demand generation and field marketing function from the ground up. You will shape enterprise marketing strategies to drive measurable pipeline growth and deepen engagement with researchers and life sciences organizations.

The ideal candidate has 5–7 years of B2B marketing with a builder mindset, strong analytics, and the ability to move from insight to execution while partnering with GTM leadership.