Remote Field Marketing Lead ABM & Events for Enterprise

Testlio; United States; Remote; USD 120,000 - 170,000; Full time

Benefits offered by this job

Stock options

Learning stipend

Flexible paid time off

Fully remote

Job summary

Testlio is seeking a Field Marketing Manager to bridge Marketing and Sales, owning conference experiences and regional events. You will drive multi-channel ABM programs that generate enterprise opportunities and partner closely with an agile, AI-forward team.

The role is fully remote within the United States, with a preference for candidates in the Eastern Timezone. You will design compelling booth experiences, manage budgets, and collaborate with Sales, Product Marketing, and RevOps to optimize

Qualifications

• 5+ years in B2B field marketing, events and ABM in SaaS/enterprise tech.
• End-to-end logistics, budgets, vendor contracts for conferences and roundtables.
• CRM and marketing automation platforms (HubSpot, Salesforce) proficiency.
• Ability to measure ROI and downstream pipeline impact.
• Familiarity with enterprise ABM and intelligence platforms.
• Experience using generative AI tools to accelerate campaigns is preferred.

Responsibilities

• Lead end-to-end strategy, budget, vendor management and logistics for major conferences and regional events.
• Design targeted multi-channel ABM campaigns in collaboration with Sales and Product Marketing.
• Prepare pre-event outreach, onsite engagement workflows and post-event follow-ups.
• Develop assets, landing pages and sales enablement material using marketing automation tools.
• Track pipeline contribution, account engagement and event ROI with analytics platforms.
• Collaborate with RevOps to optimize lead routing and attribution for scalable go-to-market motions.

Skills

Field Marketing

Event Management

ABM (Account-Based Marketing)

Sales Collaboration

Leadership

Communication

Tools

HubSpot

Salesforce

6sense

Demandbase

Job description

Testlio is seeking a Field Marketing Manager to bridge Marketing and Sales, owning conference experiences and regional events. You will drive multi-channel ABM programs that generate enterprise opportunities and partner closely with an agile, AI-forward team.

The role is fully remote within the United States, with a preference for candidates in the Eastern Timezone. You will design compelling booth experiences, manage budgets, and collaborate with Sales, Product Marketing, and RevOps to optimize