Remote Field Marketing & Community Engagement Manager

Universal Technical Institute, Inc.; Long Beach (CA); Hybrid; USD 75,000 - 85,000; Full time

Benefits offered by this job

Tuition Waiver

Paid Time Off

Retirement Matching

Paid Parental Leave

Competitive Insurance

Pet Insurance

Health Plan Enrollment

Job summary

Universal Technical Institute, Long Beach, is seeking a Field Marketing & Community Engagement Manager to drive brand awareness and student recruitment through community events, high school presentations, campus activities, and partner showcases.

Responsibilities include building partnerships with local employers and educational providers, delivering engaging live demonstrations, and tracking event performance to optimize enrollment growth.

Qualifications

• Bachelor’s degree in marketing, communications, or event management (preferred).
• Minimum three years’ experience in marketing or event management with onsite and offsite events (required).
• Bilingual in English and Spanish (preferred).

Responsibilities

• Schedule, coordinate and represent recruitment events, including career fairs, community festivals, dealership receptions, and campus open houses to include transporting company truck and trailer to events and setting up demonstrations.
• Drive enrollment growth by identifying and engaging prospective students through events that deliver high-value leads, driving strong inquiry-to-start conversion rates.
• Optimize event ROI by developing and executing local event strategies that generate the highest return on investment, including high school STEM demonstrations, employer-sponsored showcases, and campus-hosted experiences.
• Build and leverage strategic partnerships by establishing strong relationships with industry partners, local employers, and high school staff to increase brand presence and student referrals.
• Enhance event performance metrics through tracking and analyzing event success, measuring the impact on student inquiries, enrollments, and starts.
• Collaborate with regional leaders to optimize strategies based on data insights.
• Innovate and expand recruitment strategies by developing and testing new event formats and promotional tactics to continually improve student engagement and interest.
• Deliver engaging presentations to include live demonstrations at high schools, community events and employer partner activations.
• Establish strong relationships with industry partners, local employers, and high schools to increase brand presence and student referrals.
• Other duties as assigned

Skills

Communication skills

Public speaking

Event coordination

Attention to detail

Education

Bachelor’s degree in marketing/communications/event management

Job description

Universal Technical Institute, Long Beach, is seeking a Field Marketing & Community Engagement Manager to drive brand awareness and student recruitment through community events, high school presentations, campus activities, and partner showcases.

Responsibilities include building partnerships with local employers and educational providers, delivering engaging live demonstrations, and tracking event performance to optimize enrollment growth.