Field Marketing & Community Engagement Leader

Universal Technical Institute, Inc.; Bloomfield (NJ); Hybrid; USD 75,000 - 85,000; Full time

Benefits offered by this job

Tuition Waiver

Paid Time Off

Retirement Matching

Paid Parental Leave

Competitive Insurance

Pet Insurance

Health Plan Enrollment

Job summary

Universal Technical Institute, Inc. in Bloomfield, NJ seeks a Field Marketing & Community Engagement Manager to drive brand awareness and student recruitment through local community events, high school presentations, campus activities, and partnerships with employers and educational providers.

The role requires coordinating recruitment events, building partnerships, measuring event ROI, and expanding recruitment strategies, with a hybrid work arrangement and travel up to 80%.

Qualifications

• Bachelor's degree in marketing, communications, or event management.
• Minimum 3 years in marketing or event management with onsite/offsite events.
• Bilingual in English and Spanish preferred.

Responsibilities

• Schedule and represent recruitment events, including fairs and campus open houses.
• Drive enrollment growth through high-value event leads.
• Develop local event strategies to maximize ROI.
• Build partnerships with employers and schools.
• Track event metrics and report on inquiries and enrollments.
• Collaborate with regional leaders to optimize strategies.
• Deliver engaging presentations and demonstrations.

Skills

Marketing experience

Event management

Public speaking

Communication

Lead generation

Cross-functional teamwork

Spanish bilingual

Education

Bachelor's degree in marketing, communications, or event management

Job description

Universal Technical Institute, Inc. in Bloomfield, NJ seeks a Field Marketing & Community Engagement Manager to drive brand awareness and student recruitment through local community events, high school presentations, campus activities, and partnerships with employers and educational providers.

The role requires coordinating recruitment events, building partnerships, measuring event ROI, and expanding recruitment strategies, with a hybrid work arrangement and travel up to 80%.