Remote Fiber GTM & Campaign Lead

T-Mobile; Colorado; Remote; USD 104,000 - 188,000; Full time

Benefits offered by this job

Annual bonus

Medical, dental, and vision insurance

401(k) and employee stock programs

Paid time off and holidays

Tuition assistance

Job summary

T-Mobile is seeking a Go-To-Market Translation Lead to own field marketing for seasonal campaigns and translate national briefs into actionable field playbooks across markets. The role requires turning national initiatives into local messaging, tactics, and activation plans, with responsibilities spanning cross-functional collaboration and campaign governance.

Remote role with periodic travel to regional markets and national locations.

Qualifications

• 7+ years of experience in marketing, GTM, or field operations.
• 2+ years translating national strategy into local execution.
• Proven track record owning seasonal or campaign-based programs end-to-end.
• Strong project management and ability to lead multiple workstreams.
• Ability to distill complex national initiatives into field guidance.
• Comfortable in a fast-paced, high-velocity environment related to telecom or consumer subscriptions.
• Experience at the intersection of national brand marketing and local field execution.

Responsibilities

• Seasonal Campaign Planning & Execution: own field marketing strategy for major campaigns and translate briefs into field-ready playbooks.
• Go-To-Market Translation: act as field GTM translator for price changes, launches, and promotions.
• Cross-Functional Coordination: align campaigns across Field Marketing, MAMs, Regional Leads, and National Marketing.

Skills

Marketing

Campaign planning

GTM translation

Cross-functional collaboration

Project management

Education

Bachelor's degree

Job description

T-Mobile is seeking a Go-To-Market Translation Lead to own field marketing for seasonal campaigns and translate national briefs into actionable field playbooks across markets. The role requires turning national initiatives into local messaging, tactics, and activation plans, with responsibilities spanning cross-functional collaboration and campaign governance.

Remote role with periodic travel to regional markets and national locations.