GTM & Campaign Lead - Remote with Travel

T-Mobile; California; Remote; USD 125.000 - 226.000; Vollzeit

Benefits dieser Stelle

Stock grants

Employee stock purchase plan

401(k)

Zusammenfassung

The Go-To-Market Translation Lead for T-Mobile Fiber will own end-to-end planning for seasonal campaigns and translate national initiatives into field-ready playbooks across regional markets.

You will collaborate with national marketing partners, MAMs, and Regional Field Leads, maintaining a seasonal calendar and ensuring timely execution while balancing local customization and strategic alignment.

Qualifikationen

• Bachelor's degree and 7 years of related work experience, or equivalent combination.
• 5+ years in marketing, GTM, or field operations — with at least 2 years translating national strategy into local or regional execution.
• Demonstrated experience owning seasonal or campaign-based marketing programs end-to-end — from brief to launch to post-analysis.
• Strong project management skills; comfortable managing multiple workstreams against hard deadlines with cross-functional dependencies.
• Ability to synthesize complex national initiatives quickly and distill them into clear, actionable field guidance; telecom or subscription business preferred.

Aufgaben

• Seasonal Campaign Planning & Execution: Own the field marketing strategy for Fiber's primary seasonal campaigns and translate briefs into field-ready playbooks with defined audiences, tactics, and timelines.
• GTM Translation — National to Field: Lead field readiness packages and identify gaps to ensure timely and effective execution.
• Cross-Functional Coordination: Align campaign timing and deliverables across Field Marketing, MAMs, Regional Leads, and the National Marketing team.

Kenntnisse

Marketing strategy

GTM

Field ops

Campaign planning

Cross-functional coordination

Project management

Stakeholder management

Ausbildung

Bachelor's degree

7+ years related experience

Jobbeschreibung

The Go-To-Market Translation Lead for T-Mobile Fiber will own end-to-end planning for seasonal campaigns and translate national initiatives into field-ready playbooks across regional markets.

You will collaborate with national marketing partners, MAMs, and Regional Field Leads, maintaining a seasonal calendar and ensuring timely execution while balancing local customization and strategic alignment.