Remote Enterprise Product Marketing Manager - Privacy

Cloaked, Inc.; New York (NY); Hybrid; USD 110,000 - 170,000; Full time

Benefits offered by this job

Competitive PTO

Monthly health stipend

Late Night Meals

Professional Growth

Job summary

Cloaked, Inc. is seeking an Enterprise Product Marketing Manager to own demand generation and branding for our enterprise vertical. This hands-on role builds the motion from scratch, targeting security buyers and collaborating with sales and product/engineering to generate pipeline.

You’ll craft a repeatable playbook, run enterprise events, and ensure a data-driven approach with measurable outcomes. Hybrid NYC-based role with equity, salary, and growth opportunities.

Qualifications

• 4-5 years in enterprise / B2B marketing combining demand gen and product/brand marketing; security, privacy, HR-tech, or fintech a strong plus.

Responsibilities

• Own demand generation for the enterprise ICP - ABM, paid, content syndication, webinars, and the Bring Cloaked to Work motion - against the CISO buyer persona, and own the MQL to SQL handoff with sales.
• Build the repeatable enterprise marketing playbook from scratch - messaging, channels, event motion, nurture, and enablement - documented so it scales beyond one person.
• Own the enterprise event calendar end-to-end - security shows (RSA, Infosec, regional CISO summits), booth, speaking, sponsorships, field dinners, and follow-up.
• Run both the performance execution and the brand/credibility layer - thought leadership, case studies, and a vertical brand that keeps Cloaked's non-fear-based voice in the security buying room.
• Partner tightly with sales (battlecards, one-pagers, decks, objection handling) and with enterprise product/engineering (feedback loop, launch support).

Skills

Enterprise marketing

Demand generation

Zero-to-one builder

Event program management

Security buyer targeting

Sales collaboration

AI tooling

Enablement materials

Tools

ABM platforms

PostHog

GA4

Data warehouse

Figma

FigJam

Customer.io

Job description

Cloaked, Inc. is seeking an Enterprise Product Marketing Manager to own demand generation and branding for our enterprise vertical. This hands-on role builds the motion from scratch, targeting security buyers and collaborating with sales and product/engineering to generate pipeline.

You’ll craft a repeatable playbook, run enterprise events, and ensure a data-driven approach with measurable outcomes. Hybrid NYC-based role with equity, salary, and growth opportunities.