Remote E-commerce Social Media Strategist

Placements24; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

Fully remote

Competitive salary

Performance incentives

Professional development

Collaborative culture

Global brand exposure

Job summary

Placements24 is seeking a remote E-commerce Social Media Strategist to craft and execute cutting-edge social media plans for a global brand. The role focuses on driving brand awareness, engagement, and conversions across Instagram, Facebook, TikTok, Pinterest, and LinkedIn.

You will translate marketing objectives into measurable social outcomes, leveraging data analytics and creative storytelling. The ideal candidate is data-driven, creative, and able to work autonomously in a remote-first

Qualifications

• 4+ years of experience in social media strategy for e-commerce.
• Proven track record of campaigns with measurable results.
• Experience with analytics tools like GA, Sprout Social, Hootsuite.
• Strong SEO understanding integrated with social media.
• Excellent copywriting, graphic design, and video editing basics.
• Experience managing paid social budgets.
• Strong communication and ability to work remotely.
• Bachelor's degree in Marketing, Communications, Digital Media, or related field.
• Passion for social media and digital innovation.

Responsibilities

• Develop and implement comprehensive social media strategies aligned with objectives.
• Create and manage content across Instagram, Facebook, TikTok, Pinterest, LinkedIn.
• Define KPIs and track performance using analytics tools.
• Analyze data to extract insights and adjust strategies.
• Manage paid social campaigns, including budgeting and optimization.
• Engage with online communities and respond to comments.
• Collaborate with marketing, creative, and product teams for brand consistency.
• Stay ahead of trends and platform updates.
• Identify influencers and brand advocates.
• Conduct competitive benchmarking.

Skills

Social media strategy

Digital marketing

Content creation

Analytics tools

Paid social advertising

Remote work

Education

Bachelor's degree in Marketing/Communications/Digital Media

Tools

Google Analytics

Sprout Social

Hootsuite

Job description

About the Role

Our client, a leading global e-commerce innovator, is seeking a highly creative and strategically minded Remote E-commerce Social Media Strategist to join their dynamic, fully remote team. This role is pivotal in developing and executing cutting-edge social media strategies that drive brand awareness, engagement, and conversions for our client's diverse product lines. You will be responsible for crafting compelling narratives, identifying emerging social trends, and leveraging data analytics to optimize campaign performance across all relevant social platforms. The ideal candidate is a self-starter with a deep understanding of the social media landscape, exceptional content creation skills, and a proven ability to translate marketing objectives into measurable social media success. As a remote-first position, strong communication and collaboration skills, coupled with the ability to work autonomously, are essential. This is a unique opportunity to shape the digital voice of a prominent e-commerce brand from anywhere, contributing directly to its growth and market leadership. We are looking for a visionary individual who can anticipate the future of social media marketing and guide our client's strategy accordingly. Your innovative approach will be key to engaging a global audience and driving significant ROI. Embrace the flexibility of remote work while making a substantial impact on a globally recognized brand. This position is based out of the operational hub conceptually associated with Klerksdorp, North West , but is open to fully remote candidates.

Key Responsibilities

• Develop and implement comprehensive social media strategies aligned with e-commerce business objectives and target audiences.
• Create, curate, and manage high-quality, engaging content (visuals, video, copy) across platforms like Instagram, Facebook, TikTok, Pinterest, and LinkedIn.
• Define key performance indicators (KPIs) for social media campaigns and track performance using analytics tools.
• Analyze social media data to extract actionable insights, identify trends, and inform strategic adjustments.
• Manage social media advertising campaigns, including budget allocation, targeting, and optimization for maximum ROI.
• Engage with online communities, respond to comments and messages, and foster positive brand interactions.
• Collaborate with marketing, creative, and product teams to ensure brand consistency and campaign integration.
• Stay ahead of emerging social media trends, platform updates, and digital marketing best practices.
• Identify and nurture relationships with relevant influencers and brand advocates.
• Conduct competitive analysis to benchmark performance and identify opportunities.

Requirements

• Minimum of 4 years of experience in social media strategy, digital marketing, or a related role, with a focus on e-commerce.
• Proven track record of developing and executing successful social media campaigns that drive measurable results.
• Expertise in social media analytics tools (e.g., Google Analytics, Sprout Social, Hootsuite, native platform analytics).
• Strong understanding of SEO principles and their integration with social media.
• Excellent content creation skills, including copywriting, basic graphic design, and video editing capabilities.
• Experience managing paid social media advertising budgets and campaigns.
• Exceptional communication, collaboration, and interpersonal skills.
• Ability to work independently, manage time effectively, and meet deadlines in a remote setting.
• Bachelor's degree in Marketing, Communications, Digital Media, or a related field.
• Passion for social media, e-commerce, and digital innovation.

Benefits

• Fully remote work arrangement, offering flexibility and work-life balance.
• Competitive salary and performance-based incentives.
• Opportunity to make a significant impact on a globally recognized e-commerce brand.
• Access to professional development and continuous learning opportunities.
• Collaborative and innovative team culture.
• Be part of a company that embraces the future of digital marketing.
• Work from the comfort of your own home, connected to a vibrant network.