Remote E-commerce Social Media Marketing Manager

Placements24; Riverton (UT); Remote; USD 120,000 - 180,000; Full time

Benefits offered by this job

Fully remote position

Competitive salary

Medical benefits

Retirement contributions

Performance bonuses

Professional development opportunities

Job summary

Placements24 is seeking a Senior Remote E-commerce Social Media Marketing Manager to lead the brand's social media strategy and execution across all digital channels. You will manage a remote team, drive paid campaigns, and analyze performance to optimize ROI in an e-commerce context.

The role demands strong leadership, deep understanding of social platforms, and the ability to collaborate with Marketing, Sales, Product Development, and Customer Service to ensure cohesive brand messaging.

Qualifications

• 7–10 years of progressive social media marketing experience with a strong e-commerce focus.
• Proven track record of large-scale social media strategies driving growth.
• Experience managing paid campaigns across major platforms with substantial budgets.
• Experience leading remote teams effectively.
• Strong analytics, reporting, and data interpretation skills.
• Understanding of e-commerce customer journeys and conversion optimization.
• Excellent leadership, communication, and presentation skills.
• Ability to thrive in a fully remote, fast-paced environment.
• Proficiency with project management and collaboration tools.

Responsibilities

• Develop and execute a comprehensive social media strategy aligned with marketing goals.
• Oversee content creation and distribution across platforms.
• Manage paid social campaigns, budgets, targeting, and creative development.
• Lead and mentor a remote social media team.
• Develop community engagement strategies to build brand loyalty.
• Analyze performance data and provide actionable leadership reports.
• Stay current with social media trends and platform changes.
• Collaborate with Marketing, Sales, Product, and Customer Service.
• Conduct market research and competitor analysis.
• Manage brand reputation and crisis communication as needed.

Skills

Strategic leadership

Team leadership

Communication

Analytics interpretation

Cross-functional collaboration

Education

Bachelor's degree in Marketing/Communications/Business

Master's degree

Tools

Facebook Ads Manager

Instagram Ads

TikTok Ads

LinkedIn Ads

Google Analytics

Job description

About the Role

Our client, a leading and innovative e-commerce company, is looking for a highly skilled and experienced Remote E-commerce Social Media Marketing Manager to drive our brand's presence and engagement across all digital channels. This is a fully remote position, offering the flexibility to work from anywhere while making a significant impact on our client's online success. The ideal candidate will possess a deep understanding of social media strategy, content creation, paid advertising, and community management within the e-commerce context. You will be responsible for developing and executing comprehensive social media marketing plans, managing a team (potentially remotely), analyzing performance, and ensuring alignment with business objectives. This role demands a strategic leader who is adept at managing diverse teams and campaigns in a virtual environment, ensuring cohesive brand messaging and driving measurable results for our client's e-commerce operations. We are seeking a self-starter with exceptional leadership and communication skills.

Key Responsibilities

• Develop, implement, and manage a cutting-edge, comprehensive social media strategy for our e-commerce business, aligning with overall marketing and business goals.
• Oversee the creation, curation, and distribution of engaging, high-quality content across all relevant social media platforms.
• Manage and optimize paid social media advertising campaigns, including budget allocation, targeting, creative development, and performance analysis to maximize ROI.
• Lead, mentor, and manage a remote social media team, fostering a collaborative and productive virtual work environment.
• Develop and execute robust community engagement strategies to build brand loyalty and foster positive customer relationships.
• Analyze social media data and performance metrics, providing regular, insightful reports to senior leadership with actionable recommendations for continuous improvement.
• Stay at the forefront of social media trends, platform updates, algorithm changes, and emerging technologies relevant to e-commerce.
• Collaborate effectively with other departments (e.g., Marketing, Sales, Product Development, Customer Service) to ensure integrated and consistent brand messaging.
• Conduct market research and competitor analysis to identify opportunities and maintain a competitive edge.
• Manage brand reputation and crisis communication on social media channels as needed.

Requirements

• Bachelor's degree in Marketing, Communications, Business, or a related field.
• A Master's degree is a plus.
• Minimum of 7-10 years of progressive experience in social media marketing, with a significant focus on e-commerce.
• Proven track record of successfully developing and implementing large-scale social media strategies that have driven substantial business growth (e.g., increased sales, customer acquisition, brand equity).
• Extensive experience managing paid social media advertising campaigns across major platforms (Facebook, Instagram, TikTok, LinkedIn, etc.) with substantial budgets.
• Demonstrated experience in leading and managing remote teams effectively.
• Expertise in social media analytics tools, reporting, and data interpretation.
• Strong understanding of e-commerce principles, customer journeys, and conversion optimization.
• Exceptional leadership, communication, presentation, and interpersonal skills.
• Ability to thrive in a fast-paced, fully remote work environment.
• Proficiency with project management tools and collaboration software.

Benefits

• This is a fully remote position, offering unparalleled flexibility.
• Our client provides a highly competitive salary, comprehensive benefits package including medical aid, retirement contributions, performance bonuses, and ample opportunities for professional development.

You will be instrumental in shaping the digital presence of a leading e-commerce brand from the comfort of your own home. Join a company that embraces remote work and values innovation, collaboration, and impactful results.