Remote Direct-Response Script & Conversion Copywriter

irestore

United States

Remote

USD 110,000 - 135,000

Full time

11 days ago
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Benefits offered by this job

Remote-first role
Occasional travel
Stipends for fitness
Stipends for continuous learning
Discounts on iRESTORE products
Unlimited PTO

Job summary

iRESTORE is seeking a Script & Conversion Copywriter to craft high-performing direct-response video scripts across UGC, founder-led, educational, and testimonial formats, plus ad copy, landing pages, and PDP copy.

You will translate customer insights and performance data into compelling messaging that drives action, collaborating with Growth and Product Marketing in a fast-growing beauty tech environment.

Qualifications

  • Proven experience writing direct-response video scripts that have been produced, tested, and scaled through paid media.
  • Portfolio examples demonstrating measurable performance from scripts, landing pages, PDP copy, or other conversion-focused copy.
  • Strong understanding of direct-response principles, including hooks, objections, proof, offers, calls to action, and conversion psychology.
  • Experience writing landing page or PDP copy with measurable conversion results.
  • Ability to write compelling copy within regulatory, legal, or claims-based constraints.
  • Strong product curiosity and willingness to deeply understand technical products and supporting science.
  • Experience writing across multiple voices, particularly founder-led and UGC or creator-led content.
  • Experience with sales pages, advertorials, quiz funnels, product-selection journeys, upsells, or downsells is a plus.
  • Experience within beauty, wellness, health, supplements, consumer devices, or another medically adjacent category is strongly preferred.
  • Comfortable receiving direct feedback, moving quickly, and iterating based on creative and performance results.
  • Strong collaboration skills and the ability to work cross-functionally with Creative, Growth, and Product Marketing.

Responsibilities

  • Write direct-response video scripts across UGC, founder-led, educational, testimonial, and conversion-focused formats.
  • Develop copy across the customer journey, from top-of-funnel education through bottom-of-funnel conversion.
  • Write and optimize paid ad copy, landing pages, product detail pages, advertorials, and other conversion-focused experiences.
  • Partner closely with Creative and Growth from the concept stage so messaging and creative are developed together.
  • Translate customer research, reviews, product insights, and performance data into compelling hooks, angles, objections, proof points, and calls to action.
  • Develop clear product-selection, comparison, upsell, and downsell messaging that helps customers navigate purchase decisions.
  • Adapt messaging across different voices and formats, including founder-led and creator-led content.
  • Develop a deep understanding of iRESTORE products, technology, customer use cases, and supporting science.
  • Write effectively within regulatory and claims constraints while maintaining persuasive, engaging copy.
  • Use performance data to identify winning messaging and continuously iterate on scripts and conversion copy.
  • Help document and maintain clear voice, messaging, and claim-safe language guidelines for performance creative.

Skills

Direct-response copy
Video scripts
Ad copy
Landing pages
PDP copy
Regulatory writing
Voices across brands
Collaboration
Product understanding
Analytics feedback

Job description

iRESTORE is seeking a Script & Conversion Copywriter to craft high-performing direct-response video scripts across UGC, founder-led, educational, and testimonial formats, plus ad copy, landing pages, and PDP copy.

You will translate customer insights and performance data into compelling messaging that drives action, collaborating with Growth and Product Marketing in a fast-growing beauty tech environment.

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