Conversion-Driven Copywriter for Beauty Brands (Part-Time)

POV Beauty; United States; Remote; USD 39,000 - 55,000; Part time

Job summary

POV Beauty is seeking a part-time Commercial Copywriter to translate our brand voice into copy that converts across emails, ads, site copy, and more. You’ll craft copy that moves readers from interest to action, across product launches, retail displays, paid and organic social, and landing pages.

The ideal candidate writes with a conversion mindset, can adapt tone across channels, and shares a portfolio of performance-driven work.

Qualifications

• 3+ years writing commercial/advertising copy — agency, DTC, or in-house brand experience.
• Portfolio showing conversion-focused work: ads, landing pages, or campaigns with clear commercial intent.
• Strong grasp of short-form, punchy copy — headlines and hooks that stop the scroll.
• Comfort writing to a brief and iterating quickly based on feedback.
• Beauty/CPG experience a plus, but an advertising mindset matters more than category background.

Responsibilities

• Write headline-driven, conversion-focused copy for product launches, landing pages, and paid social/OOH campaigns
• Write retail and e-commerce copy (Sephora PDPs, gondola/FOS/end cap displays, dielines)
• Partner with the creative team on campaign concepts from a copy-first, advertising-led point of view
• Adapt tone across channels while keeping a consistent, recognizable brand voice
• Turn around fast-moving briefs for tease/launch/sustain campaign cadences

Skills

3+ years experience

Conversion-focused copy

Headlines & hooks

Brief-driven

Beauty/CPG familiarity

Job description

POV Beauty is seeking a part-time Commercial Copywriter to translate our brand voice into copy that converts across emails, ads, site copy, and more. You’ll craft copy that moves readers from interest to action, across product launches, retail displays, paid and organic social, and landing pages.

The ideal candidate writes with a conversion mindset, can adapt tone across channels, and shares a portfolio of performance-driven work.