Remote Digital Marketing Manager - Multi-Location Growth

Mathnasium - The Math Learning Center; Austin (TX); Hybrid; USD 75,000 - 120,000; Full time

Job summary

Mathnasium, a global education brand, seeks a Digital Marketing Manager to own performance across 1100+ franchise markets and optimize paid media across Google Ads, Meta Ads, and GA4. This hands-on role requires analytics-driven decision-making and strong collaboration with franchise partners to drive enrollment outcomes.

You will analyze data, deliver actionable insights to leadership, report on ROI, and optimize budgets in a fast-paced multi-market environment, with work location based on

Qualifications

• 5+ years of hands-on digital marketing or analytics experience with Google Ads and Meta campaign management.
• Experience in multi-location or franchise/local marketing at scale is preferred.
• Strong knowledge of advertising platforms, conversion setups, and data analysis.
• Excellent written and verbal communication skills.

Responsibilities

• Review and optimize digital marketing performance across 1100+ franchise locations.
• Provide data-driven feedback to improve conversion rates and ROI.
• Analyze advertising spend impact on leads and enrollments.
• Monitor campaigns on Google Ads, Meta Ads Manager, and GA4.
• Help budget pacing and suggest adjustments based on data.

Skills

Digital marketing

Performance marketing

Analytics

Google Ads

Meta Ads

GA4

Budget management

Multi-location marketing

Tools

GA4

Job description

Mathnasium, a global education brand, seeks a Digital Marketing Manager to own performance across 1100+ franchise markets and optimize paid media across Google Ads, Meta Ads, and GA4. This hands-on role requires analytics-driven decision-making and strong collaboration with franchise partners to drive enrollment outcomes.

You will analyze data, deliver actionable insights to leadership, report on ROI, and optimize budgets in a fast-paced multi-market environment, with work location based on