Remote Digital Marketing Manager

Placements24; Willows (CA); Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Retirement savings plans

Home office setup allowance

Professional development

Job summary

Applicants should have 5+ years of experience in digital marketing, a Bachelor’s in Marketing or related field, and proficiency with Google Analytics, Google Ads, and Facebook Ads Manager. This fully remote role offers flexibility and growth opportunities.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or related field.
• 5+ years of proven digital marketing management experience with a strong campaign portfolio.
• In-depth knowledge of SEO, SEM, social media, email marketing, content marketing, and analytics tools.
• Demonstrated experience leading remote teams or working fully remotely.
• Excellent analytical and problem-solving skills with data interpretation ability.
• Strong project management and organizational skills with multitasking capabilities.
• Excellent communication and interpersonal skills for a remote work environment.
• Marketing automation tools and CRM proficiency is a plus.

Responsibilities

• Develop, implement, and manage overarching digital marketing strategies.
• Oversee campaigns across paid search, social, display, and email marketing.
• Manage website SEO strategy to improve organic rankings and traffic.
• Create and manage blog posts, articles, and other content to engage target audiences.
• Analyze campaign performance and provide data-driven optimization insights.
• Collaborate with sales, product, and creative teams and with external agencies.
• Stay current with digital marketing trends and technologies to maintain a competitive edge.
• Manage marketing budgets to maximize ROI.

Skills

SEO

SEM

Social media

Email marketing

Content marketing

Analytics

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Google Ads

Facebook Ads Manager

Job description

About the Role

Our client, a rapidly expanding e-commerce enterprise, is seeking a talented and results-driven Remote Digital Marketing Manager to spearhead their online marketing initiatives. This fully remote position allows you to leverage your expertise from anywhere, contributing significantly to our client's growth trajectory. You will be responsible for developing and executing comprehensive digital marketing strategies, including SEO, SEM, social media marketing, email marketing, and content marketing, to drive traffic, generate leads, and enhance customer acquisition and retention. The ideal candidate is a self-starter with a proven ability to manage campaigns effectively in a virtual environment and a deep understanding of the digital landscape. This role offers the flexibility of remote work combined with the opportunity to make a substantial impact on a thriving business.

Key Responsibilities

• Develop, implement, and manage overarching digital marketing strategies to meet company objectives.
• Oversee and execute campaigns across multiple digital channels, including paid search, social media advertising, display advertising, and email marketing.
• Manage website SEO strategy to improve organic search rankings and drive qualified traffic.
• Create and manage content marketing initiatives, including blog posts, articles, and other valuable content to attract and engage the target audience.
• Analyze campaign performance using analytics tools, generating detailed reports and providing data-driven insights for optimization.
• Collaborate with internal teams (e.g., sales, product, creative) and external agencies to ensure cohesive marketing efforts.
• Stay current with digital marketing trends, algorithm changes, and emerging technologies to maintain a competitive edge.
• Manage marketing budgets effectively, ensuring maximum ROI on all digital marketing spend.

Requirements

• Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
• 5+ years of proven experience in digital marketing management, with a strong portfolio of successful campaigns.
• In-depth knowledge of SEO, SEM, social media marketing, email marketing, content marketing, and analytics platforms (e.g., Google Analytics, Google Ads, Facebook Ads Manager).
• Demonstrated experience in managing remote teams or working effectively in a fully remote setting.
• Excellent analytical and problem-solving skills, with the ability to interpret complex data sets.
• Strong project management and organizational skills, with the ability to prioritize and manage multiple tasks efficiently.
• Exceptional communication and interpersonal skills, suitable for a remote work environment.
• Proficiency with marketing automation tools and CRM systems is a plus.

Benefits

• This role offers a highly competitive salary and the significant benefit of being a fully remote position, allowing for unparalleled flexibility.
• Our client provides a comprehensive benefits package, including health insurance, retirement savings plans, and a generous allowance for home office setup and professional development.
• You will have the opportunity to work with a dynamic, globally distributed team and contribute to a company that values innovation and employee growth.
• Experience continuous learning through access to online courses and industry resources.
• This position is ideal for experienced digital marketers seeking a challenging and rewarding remote career opportunity.