Remote Demand Gen Manager — B2B Growth & Pipeline

Nulogy Corporation; United States; Remote; USD 90,000 - 130,000; Full time

Benefits offered by this job

Group benefit plans including health, 

Parental leave: 100% top-up for 15 wk

Flexible paid vacation policy

RRSP Matching Program

401K program

Job summary

Nulogy Corporation is seeking a Demand Generation Manager to own acquisition programs and drive qualified pipeline across target markets. You will plan, execute, and optimize multi-channel campaigns, webinars, events, and partner initiatives to generate awareness and revenue growth.

You will collaborate with content, product, sales, and marketing ops to refine messaging, improve conversion paths, and maximize campaign performance, with a focus on digital channels and ROI.

Qualifications

• 5-8+ years of experience in demand generation or related disciplines.
• Proven success in pipeline growth for B2B products.
• Experience managing paid channels (search, social, retargeting).
• Strong ability to measure, analyze, and optimize campaigns.
• Experience partnering with cross-functional teams (content, product, sales, ops).

Responsibilities

• Own demand generation programs to drive pipeline and revenue growth.
• Develop, execute, and optimize integrated campaigns across channels.
• Manage paid acquisition and digital programs and optimize ROI.
• Measure, experiment, and optimize campaign performance.
• Collaborate with content, product, and biz dev teams to reach target audiences.
• Improve landing pages and conversion paths to boost engagement.
• Support webinar, events, and field marketing with planning and analysis.
• Maintain understanding of buyers, products, markets, and competition.

Skills

Demand generation

Growth marketing

Digital marketing

Performance marketing

B2B marketing

Campaign optimization

Tools

Marketing analytics tools

Job description

Nulogy Corporation is seeking a Demand Generation Manager to own acquisition programs and drive qualified pipeline across target markets. You will plan, execute, and optimize multi-channel campaigns, webinars, events, and partner initiatives to generate awareness and revenue growth.

You will collaborate with content, product, sales, and marketing ops to refine messaging, improve conversion paths, and maximize campaign performance, with a focus on digital channels and ROI.