Remote Customer Stories Lead

Siemens AG; Helena (MT); Remote; USD 103,000 - 185,000; Full time

Job summary

Siemens Digital Industries Software is seeking a Customer Stories Lead to execute a customer storytelling and advocacy strategy developed in partnership with the Head of Customer Marketing.

This role will own the day-to-day operation and activation of a high-impact customer stories program, transforming customer successes into compelling narratives that strengthen the Siemens brand, accelerate sales, support product marketing, and cultivate customer advocates.

Qualifications

• Exceptional interviewing, writing, editing, and storytelling skills.
• Strong portfolio of customer success stories, case studies, executive content, videos, or integrated campaigns.
• Ability to uncover, quantify, and communicate customer business outcomes while maintaining technical accuracy and credibility.
• Experience working directly with senior customer stakeholders and executive audiences.
• 7+ years of experience in Customer Marketing, Customer Advocacy, Content Strategy, Product Marketing, or related field.

Responsibilities

• Operationalize the customer storytelling, advocacy, and reference strategy with the Head of Customer Marketing.
• Own the end-to-end customer story pipeline from identification to activation.
• Develop processes for participation, permissions, approvals, and ongoing reference management.
• Identify gaps across industries, personas, use cases, and geographies; strengthen proof coverage.
• Create customer assets: case studies, videos, executive interviews, sales materials and more.
• Collaborate with Brand, Product Marketing, Communications, and Field teams to activate stories across campaigns and events.

Skills

Interviewing

Writing

Editing

Storytelling

Portfolio

Job description

Siemens Digital Industries Software is seeking a Customer Stories Lead to execute a customer storytelling and advocacy strategy developed in partnership with the Head of Customer Marketing.

This role will own the day-to-day operation and activation of a high-impact customer stories program, transforming customer successes into compelling narratives that strengthen the Siemens brand, accelerate sales, support product marketing, and cultivate customer advocates.