Remote CRM & Digital Marketing Manager — Growth Lead

Shiseido

United States

Remote

USD 90,000 - 140,000

Full time

3 days ago
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Benefits offered by this job

Health coverage
Retirement plan
Paid time off
Volunteer days
Company holidays
Parental leave
401K with match
Learning programs
Mobility program
Product discounts

Job summary

Shiseido Americas is seeking a Manager of CRM & Digital Marketing to drive customer lifecycle programs across Shiseido, NARS Cosmetics and Clé de Peau Beauté. You will lead omnichannel CRM initiatives, leverage data to optimize acquisition, engagement, retention, and revenue growth, and partner with agencies to maximize impact.

You will manage segmentation, personalization, and reporting while mentoring one direct report and collaborating with cross-functional teams to align strategies with

Qualifications

  • 3–5 years in CRM, lifecycle marketing, digital marketing or customer engagement
  • Bachelor’s degree in Marketing, Business or related field
  • Experience with ESPs, CDPs, marketing automation and analytics platforms
  • Strong analytical skills including budget management and KPI reporting
  • Solid cross-functional collaboration skills

Responsibilities

  • Oversee CRM and digital marketing execution and analytics to drive acquisition, engagement, retention and revenue growth for Shiseido Americas brands

Skills

CRM
Lifecycle marketing
Digital marketing
Email marketing
SMS marketing
Budget management
Cross-functional collaboration
Analytics

Education

Bachelor's degree in Marketing/Business

Tools

ESP/CDP/marketing automation platforms

Job description

Shiseido Americas is seeking a Manager of CRM & Digital Marketing to drive customer lifecycle programs across Shiseido, NARS Cosmetics and Clé de Peau Beauté. You will lead omnichannel CRM initiatives, leverage data to optimize acquisition, engagement, retention, and revenue growth, and partner with agencies to maximize impact.

You will manage segmentation, personalization, and reporting while mentoring one direct report and collaborating with cross-functional teams to align strategies with

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