Remote Content Strategist

Placements24; Willows (CA); Hybrid; USD 90,000 - 130,000; Full time

Benefits offered by this job

Fully remote work

Salary and performance bonuses

Professional development budget

Home office stipend

Flexible working hours

Regular virtual team events

Opportunity to shape content vision

Job summary

Placements24 is seeking a visionary Content Strategist to join a fully remote team, coordinating a cohesive content plan across blog, social, and multimedia formats. This remote-first role emphasizes self-management and collaboration to drive engagement and brand authority.

The ideal candidate has 5+ years in content strategy and SEO, with strong writing, CMS experience, and analytics; you will plan editorial calendars and guide cross-functional teams to optimize performance.

Qualifications

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.
• Minimum 5 years of experience in content strategy or digital marketing.
• Proven success in developing content strategies that drive engagement and conversions.
• Strong understanding of SEO principles and content optimisation techniques.
• Excellent writing, editing, and proofreading skills.
• Experience with CMS and analytics platforms (e.g., Google Analytics).
• Ability to manage multiple projects and deadlines in a remote setting.
• Exceptional communication and collaboration skills in distributed teams.
• Creative storytelling and familiarity with content marketing tools.

Responsibilities

• Develop and execute a comprehensive content strategy aligned with marketing goals and audience needs.
• Conduct content audits and gap analyses to identify opportunities for improvement.
• Plan and manage the editorial calendar for all digital content.
• Oversee the creation of diverse content formats, including blog posts, articles, social media updates, videos, and infographics.
• Ensure all content is SEO-optimised, engaging, and aligned with brand voice and tone.
• Collaborate with designers, writers, and subject matter experts to produce high-quality content.
• Analyse content performance using analytics tools and adapt strategies based on data.
• Stay abreast of industry trends, competitor content, and audience preferences.
• Manage content distribution across various channels, including social media, email, and paid promotion.
• Develop content guidelines and best practices for the organization.

Skills

Content strategy

SEO

Content marketing

CMS

Analytics

Writing

Editorial planning

Team collaboration

Education

Bachelor's degree in Marketing/Communications/Journ/English

Tools

Google Analytics

CMS platforms

Job description

About the Role

Our client is seeking a visionary and strategic Content Strategist to join their fully remote team, based anywhere within South Africa . This pivotal role involves crafting and implementing a cohesive content strategy across all digital platforms to drive engagement, build brand authority, and support business objectives. You will be responsible for planning, creating, and distributing valuable, relevant, and consistent content that attracts and retains a clearly defined audience. This is a remote-first position, requiring excellent self-management, communication, and collaboration skills. We are looking for a creative thinker with a deep understanding of content marketing, SEO best practices, and audience segmentation. Join our client's innovative and distributed team and help shape compelling narratives that resonate globally, all from the comfort of your chosen workspace.

Key Responsibilities

• Develop and execute a comprehensive content strategy aligned with marketing goals and audience needs.


• Conduct content audits and gap analyses to identify opportunities for improvement.


• Plan and manage the editorial calendar for all digital content.


• Oversee the creation of diverse content formats, including blog posts, articles, social media updates, videos, and infographics.


• Ensure all content is SEO-optimised, engaging, and aligned with brand voice and tone.


• Collaborate with designers, writers, and subject matter experts to produce high-quality content.


• Analyse content performance using analytics tools and adapt strategies based on data.


• Stay abreast of industry trends, competitor content, and audience preferences.


• Manage content distribution across various channels, including social media, email, and paid promotion.


• Develop content guidelines and best practices for the organization.

Requirements

• Bachelor's degree in Marketing, Communications, Journalism, English, or a related field.


• Minimum of 5 years of experience in content strategy, content marketing, or digital marketing.


• Proven success in developing and implementing content strategies that drive engagement and conversions.


• Strong understanding of SEO principles and content optimisation techniques.


• Excellent writing, editing, and proofreading skills.


• Experience with content management systems (CMS) and analytics platforms (e.g., Google Analytics).


• Ability to manage multiple projects and deadlines effectively in a remote setting.


• Exceptional communication and collaboration skills, with experience working in distributed teams.


• Creative thinking and a passion for storytelling.


• Familiarity with various content marketing tools and technologies.

Benefits

• Fully remote work environment, offering unparalleled flexibility.


• Competitive salary and performance-based bonuses.


• Opportunity to shape the content vision of a growing company.


• Professional development budget and access to online courses.


• Home office stipend.


• Flexible working hours.


• Regular virtual team-building events.