Remote Brand Campaign Lead

Barracuda Networks Inc.; Alpharetta (GA); On-site; USD 75,000 - 105,000; Full time

Benefits offered by this job

Equity, non-qualifying options

Career-growth opportunities

High-quality health benefits

Retirement plan with employer match

Flexible time off & paid time off

Job summary

Barracuda Networks Inc. is seeking a Brand Program Specialist to drive brand campaigns, establish brand identity across channels, and collaborate with product marketing and the customer community team.

You will manage timelines, briefs, and cross‑functional resources to ensure consistent brand execution. The role emphasizes strong communication, data‑driven decision making, and creative problem solving within a fast‑growing cybersecurity environment.

Qualifications

• 5+ years of experience managing branding, advertising or marketing projects.
• Experience in advertising or brand management with a track record of developing brand identity initiatives and campaigns.
• Excellent communication and interpersonal skills.
• Analytical mindset to interpret data and drive decisions.
• Strong project management skills with attention to detail and multi‑project focus.
• Creative thinking and problem solving; adaptable to change.
• Proficiency with Salesforce, Netsuite and Microsoft Office.

Responsibilities

• Manage brand campaigns and brand identity projects across channels.
• Ensure flawless campaign execution across digital, print, OOH, social, and audio.
• Develop campaign briefs and provide materials for creative teams.
• Report on KPIs, flag challenges, and escalate blockers for multiple projects.
• Coordinate cross‑functional resources to deliver results.
• Facilitate team meetings and communicate action steps for progress.
• Manage timelines with internal teams and agency partners.
• Maintain clear, regular communications among team members, stakeholders and management.
• Collaborate with product marketing and customer community leads to source data for campaigns.

Skills

Brand management

Project management

Communication

Analytical thinking

Creativity

Adaptability

Cross-functional collaboration

Tools

Salesforce

Netsuite

Microsoft Office

Job description

Barracuda Networks Inc. is seeking a Brand Program Specialist to drive brand campaigns, establish brand identity across channels, and collaborate with product marketing and the customer community team.

You will manage timelines, briefs, and cross‑functional resources to ensure consistent brand execution. The role emphasizes strong communication, data‑driven decision making, and creative problem solving within a fast‑growing cybersecurity environment.