Remote Beverage Category Growth Strategist

INCPG; Austin (TX); À distance; USD 90 000 - 130 000; Plein temps

Résumé du poste

Axcel Recruiting Incorporated is seeking a data-driven Category Analytics Lead for a remote role in the U.S. beverage channel. You will own end-to-end data analysis, transforming raw data into compelling selling stories for Sales teams and influence on-shelf execution.

The role requires 4+ years in Category Management or related fields, with strong skills in Nielsen/Circana data, SQL, Excel, Power BI, and Tableau. Experience with large national/regional accounts is a plus.

Qualifications

• Bachelor's degree in Business, Marketing, Economics, or a related field.
• 4+ years of experience in Category Management, Shopper Insights, Trade Marketing, or Customer Strategy within CPG or beverage industries.
• Proven ability to turn data into clear, customer-facing recommendations that drive measurable business results.
• Strong expertise in syndicated data (Nielsen, Circana), numerator, panel data, and retailer-specific platforms.
• Advanced proficiency in Excel, PowerPoint, and data visualization tools (Power BI, Tableau).

Responsabilités

• Own the full process from pulling and analyzing raw data to turning it into clear selling stories for Sales teams.
• Partner with Sales to ensure insights appear in customer conversations and translate into on-shelf execution.
• Identify and prioritize growth opportunities across assortment, shelving, pricing, and promotions.
• Build high-impact tools and visuals to help the field act on insights.
• Stay connected to the market and validate thinking in-store to reflect real-world conditions.

Connaissances

Data analysis

Excel

Power BI

Tableau

Nielsen Circana

Formation

Bachelor's in Business/Marketing/Economics

Outils

SQL

Power BI

Tableau

Excel

Description du poste

Axcel Recruiting Incorporated is seeking a data-driven Category Analytics Lead for a remote role in the U.S. beverage channel. You will own end-to-end data analysis, transforming raw data into compelling selling stories for Sales teams and influence on-shelf execution.

The role requires 4+ years in Category Management or related fields, with strong skills in Nielsen/Circana data, SQL, Excel, Power BI, and Tableau. Experience with large national/regional accounts is a plus.