Beverage Category Insights Lead (Remote)

ARI (Axcel Recruiting Inc.); Atlanta (GA); On-site; USD 110,000 - 150,000; Full time

Job summary

ARI (Axcel Recruiting Inc.) is seeking a Category Insights Manager for the Beverage Channel to turn raw data into actionable selling stories. You will own the end-to-end analysis, partner with Sales, and influence distribution, shelf expansion, and in-store growth in a remote environment.

You will build high-impact dashboards and tools, validate insights in-market, and push opportunities across assortment, pricing, and promotions to execution.

Qualifications

• Bachelor's degree in Business, Marketing, Economics, or related field.
• 4+ years in Category Management, Shopper Insights, Trade Marketing, or Customer Strategy in CPG/beverage.
• Proven ability to turn data into clear, customer-facing recommendations that drive measurable results.
• Strong expertise in syndicated data (Nielsen, Circana), Numerator, panel data, and retailer-specific platforms.
• Advanced proficiency in Excel, PowerPoint, and data visualization tools (Power BI, Tableau).

Responsibilities

• Own the full process — from pulling and analyzing raw, imperfect data to turning it into clear, compelling selling stories that Sales teams can use to win in market
• Partner closely with Sales, ensuring insights show up in customer conversations and translate into execution on the shelf
• Proactively identify and prioritize growth opportunities across assortment, shelving, pricing, and promotions — and push them through to action
• Build high-impact tools and visuals that make it easy for the field to act on insights
• Stay connected to the market and validate your thinking in-store, ensuring strategies reflect real-world conditions and actually deliver results

Skills

Data analysis

Data storytelling

Excel proficiency

PowerPoint

Power BI

Tableau

Education

Bachelor's degree in Business, Marketing, Economics, or related field

Tools

Nielsen/Circana data

Numerator

Panel data

Retailer platforms

Job description

ARI (Axcel Recruiting Inc.) is seeking a Category Insights Manager for the Beverage Channel to turn raw data into actionable selling stories. You will own the end-to-end analysis, partner with Sales, and influence distribution, shelf expansion, and in-store growth in a remote environment.

You will build high-impact dashboards and tools, validate insights in-market, and push opportunities across assortment, pricing, and promotions to execution.