Remote B2B Marketing Manager | AI-Driven Growth

Realcomm Events; United States; Remote; USD 75,000 - 90,000; Full time

Benefits offered by this job

Full-time W-2 employment

Health insurance coverage

Paid time off

Direct leadership mentorship

Remote-friendly, US-based

Job summary

Realcomm Events is seeking a self-motivated B2B Marketing Manager to own the end-to-end funnel, from brand awareness to registrations and attendee retention. The role is hands-on with no direct reports, offering direct access to executive leadership and significant autonomy in a fully remote US-based environment.

You will employ AI tools, automation, and analytics to optimize campaigns, manage HubSpot workflows, craft compelling copy, and build high-converting landing pages, while tracking ROI

Qualifications

• 5+ years in B2B digital marketing driving leads, registrations, or revenue.
• Hands-on HubSpot Marketing Hub experience for workflows, landing pages, forms, and reporting.
• AI-enabled marketer with practical use of generative AI tools to accelerate workflows.
• Ability to write compelling B2B copy, design assets, build pages, and set up campaign tracking independently.
• Strong analytics, attribution, cost-per-acquisition metrics, and ROI focus.
• Remote work capability and self-motivation in a fully remote environment.
• Bachelor's degree from an accredited university is required.

Responsibilities

• Translate event growth targets into multi-channel campaigns and manage editorial calendars, deadlines, budgets, SEO/SEM and retargeting.
• Manage email marketing end-to-end in HubSpot Marketing Hub including campaign copy, email builds, audience segmentation, workflow automation, deliverability, and list hygiene.
• Lead organic and paid social strategy (LinkedIn) to build editorial calendars, promote speakers/sponsors, and drive community engagement.
• Maintain and update website content, build high-converting landing pages, optimize event registration flows, and test visitor journeys.
• Integrate generative AI tools (ChatGPT/Claude, Firefly, HubSpot AI) into daily operations for content drafting, audience research, and asset production.
• Design visual marketing assets (emails, banners, ads) using Canva, Adobe CC, or AI generators.
• Track campaign performance, build attribution dashboards, and monitor CPR, conversion rates, and ROI, with data-driven recommendations to leadership.

Skills

B2B digital marketing

HubSpot Marketing Hub

AI fluency

End-to-end ownership

Analytics & ROI

Remote work

Bachelor's degree

Education

4-year degree from an accredited university

Tools

HubSpot Marketing Hub

Canva

Adobe Creative Cloud

Job description

Realcomm Events is seeking a self-motivated B2B Marketing Manager to own the end-to-end funnel, from brand awareness to registrations and attendee retention. The role is hands-on with no direct reports, offering direct access to executive leadership and significant autonomy in a fully remote US-based environment.

You will employ AI tools, automation, and analytics to optimize campaigns, manage HubSpot workflows, craft compelling copy, and build high-converting landing pages, while tracking ROI