Remote B2B Content Growth Director

The Wilkinson Firm

United States

Remote

USD 33,000 - 56,000

Full time

11 days ago

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Job summary

The Wilkinson Firm is seeking a content marketing leader to own and execute the firm’s cross-divisional content strategy. You will craft pillar articles under the Founding Partners, develop case studies and white papers, and steer the podcast content and overall brand voice to build inbound pipelines across HR, hospitality, and federal contracting audiences.

You will collaborate with subject matter experts and deliver publishable content with a data-driven SEO approach, adapting tone and style

Qualifications

  • 7+ years experience in content leadership or similar roles.
  • Experience leading content for B2B professional services or consulting.
  • Strong writing portfolio demonstrating diverse content formats and channels.

Responsibilities

  • Build and execute content calendar across three divisions.
  • Create LinkedIn pillar articles under Founding Partners’ names.
  • Develop case studies, white papers, thought leadership pieces.
  • Lead SEO content strategy across multiple domains.
  • Support podcast production and maintain brand voice across all content.

Skills

Content marketing
B2B services
SEO fluency
Content leadership
Portfolio-driven writing

Tools

LinkedIn
SEO tools

Job description

The Wilkinson Firm is seeking a content marketing leader to own and execute the firm’s cross-divisional content strategy. You will craft pillar articles under the Founding Partners, develop case studies and white papers, and steer the podcast content and overall brand voice to build inbound pipelines across HR, hospitality, and federal contracting audiences.

You will collaborate with subject matter experts and deliver publishable content with a data-driven SEO approach, adapting tone and style

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