Content Marketing Director (Contract) - Remote

The Wilkinson Firm

United States

Remote

USD 33,000 - 56,000

Full time

11 days ago
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Job summary

The Wilkinson Firm is seeking a content marketing leader to own and execute the firm’s cross-divisional content strategy. You will craft pillar articles under the Founding Partners, develop case studies and white papers, and steer the podcast content and overall brand voice to build inbound pipelines across HR, hospitality, and federal contracting audiences.

You will collaborate with subject matter experts and deliver publishable content with a data-driven SEO approach, adapting tone and style

Qualifications

  • 7+ years experience in content leadership or similar roles.
  • Experience leading content for B2B professional services or consulting.
  • Strong writing portfolio demonstrating diverse content formats and channels.

Responsibilities

  • Build and execute content calendar across three divisions.
  • Create LinkedIn pillar articles under Founding Partners’ names.
  • Develop case studies, white papers, thought leadership pieces.
  • Lead SEO content strategy across multiple domains.
  • Support podcast production and maintain brand voice across all content.

Skills

Content marketing
B2B services
SEO fluency
Content leadership
Portfolio-driven writing

Tools

LinkedIn
SEO tools

Job description

Engagement: 1099 contract, hybrid. Comp: $500-2,500 per pillar article OR $3-5K/mo retainer for active content cadence. Location: Fully remote, USA. Reports to: Founder + CEO.

About The Wilkinson Firm TWF serves three divisions with distinct buyer audiences: HR leaders in behavioral health, hospitality buyers at hotels and venues, and federal contractors.

Our content engine needs an owner who can produce LinkedIn pillar articles, case studies, podcast content, and brand-voice copy that builds inbound pipeline for all three divisions.

Who we want Content marketing directors with B2B services background. 7+ years experience. Former content leaders at consulting firms, professional services firms, or boutique workforce firms. Strong writing portfolio. SEO fluency. Comfortable working with subject matter experts (Founding Partners) and turning their voice into publishable content.

What you would do
  • Build and execute TWF's content calendar across all three divisions
  • LinkedIn pillar articles under TWF Founding Partners' names
  • Case studies, white papers, thought leadership pieces
  • SEO content strategy across thewilkinsonfirm.com, hr.thewilkinsonfirm.com, hospitality.thewilkinsonfirm.com
  • Podcast production support if TWF launches one
  • Brand voice ownership across all written content
Compensation Two options based on cadence
  • Per-piece: $500-$2,500 per pillar article, scaled by length and SEO complexity.
  • Retainer: $3-5K/mo for active firms with a defined content cadence (4-8 pieces per month).
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