Remote AI & Data PR Strategist

Lumenalta; United States; Remote; USD 70,000 - 110,000; Full time

Benefits offered by this job

High-visibility platform

Mentorship culture

Shape market presence

Competitive compensation

Job summary

Lumenalta is seeking a Digital PR Specialist to elevate the company's voice on enterprise data and AI. You will secure media coverage, position executives as expert sources, and create data‑driven stories that earn backlinks and boost visibility in search and AI results.

In this hands‑on role, you will find compelling narratives from client work, pitch effectively, and demonstrate measurable impact on pipeline and priority accounts. A strong portfolio and 3–5 years in digital PR are preferred.

Qualifications

• 3 to 5 years in digital PR or media relations, in‑house or at an agency.
• Portfolio of earned placements in respected trade or business outlets, ideally B2B technology.
• Strong news judgment and the ability to find stories in data and client work.
• Clear, concise writing for pitches, press materials and executive commentary.
• Working knowledge of SEO and link earning, including domain authority and search visibility.
• Experience with media databases and monitoring tools such as Muck Rack or Cision.

Responsibilities

• Build and maintain targeted media lists across AI, data, and enterprise tech outlets.
• Pitch executives and specialists as expert sources through outreach and expert sourcing platforms.
• Develop relationships with journalists, editors, podcast hosts, and analysts.
• Shape timely points of view and commentary with executives and SMEs.
• Plan data‑driven campaigns from concept through outreach and reporting.
• Earn high‑authority backlinks in partnership with an SEO agency.
• Track placements, backlinks, share of voice and AI search citations monthly.

Skills

News judgment

Story finding

Concise writing

Media relations

SEO basics

Media databases

Tools

Muck Rack

Cision

Job description

Lumenalta is seeking a Digital PR Specialist to elevate the company's voice on enterprise data and AI. You will secure media coverage, position executives as expert sources, and create data‑driven stories that earn backlinks and boost visibility in search and AI results.

In this hands‑on role, you will find compelling narratives from client work, pitch effectively, and demonstrate measurable impact on pipeline and priority accounts. A strong portfolio and 3–5 years in digital PR are preferred.