Regional Utility Sales Leader | Bonus Eligible & Growth

RDO Equipment Co.; Lakeside (CA); On-site; USD 110,000 - 125,000; Full time

Benefits offered by this job

Quarterly bonus potential

Comprehensive benefits package

Training and development

Growth opportunities

Job summary

RDO Equipment Co. is seeking a strategic leader to drive regional Utility Sales across the territory.

You will supervise, mentor, and evaluate a high-performing sales team, develop the regional sales plan, and align cross-functional activities to ensure lasting customer relationships and brand loyalty. The role includes managing CRM systems, budgets, and forecasts while delivering exceptional customer service and market growth.

Qualifications

• Supervisory/management experience required.
• Experience in heavy equipment retail sales or related field preferred.
• Solid understanding of local market conditions.
• Excellent customer service and communication skills.
• Proficient with computers and CRM systems.
• College degree preferred; work authorization in the U.S. without sponsorship.

Responsibilities

• Provide leadership to store and regional sales teams.
• Direct and motivate a professional sales team to meet company objectives.
• Oversee CRM activity, expense reporting, and cross-functional reporting.
• Ensure adherence to company policies and procedures.
• Advise on sales process, prospecting, closing, quotas, and forecasts; analyze sales data.
• Coach on product knowledge, negotiation, and territory management.

Skills

Leadership

Sales experience

Communication skills

Customer service

Computer skills

Market knowledge

Education

Bachelor's degree preferred

Tools

CRM - S2

Job description

RDO Equipment Co. is seeking a strategic leader to drive regional Utility Sales across the territory.

You will supervise, mentor, and evaluate a high-performing sales team, develop the regional sales plan, and align cross-functional activities to ensure lasting customer relationships and brand loyalty. The role includes managing CRM systems, budgets, and forecasts while delivering exceptional customer service and market growth.