Regional Digital Sales Director (East Central MN)

Vance Airscoop

Coon Rapids (MN)

On-site

USD 40,000 - 60,000

Full time

8 days ago

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Benefits offered by this job

Medical insurance

Dental insurance

Vision insurance

Disability insurance

Life insurance

PTO

Floating holidays

401(k) plan

Job summary

APG Central Minnesota is seeking a Digital Multi Media Sales Executive to lead digital revenue growth, mentor the local advertising sales team, and serve on the Central MN Executive Committee. You will manage digital marketing solutions for the region, coach Multimedia Account Executives, and drive campaigns across Website Display, Programmatic, SEM/PPC, Email, Video, CTV-OTT and social media.

This role requires 50% field prospecting, 40% training MMAEs, and a strong focus on delivering superior

Qualifications

Strong understanding of current digital marketing tools and strategies.
Lead integrated digital marketing campaigns from concept to execution.
Brainstorm new and creative growth strategies in digital advertising.
Proficient in Google Suites data collection and analytics.
Sales responsibilities across East Central Minnesota area.

Responsibilities

Ad Strategy: manage digital advertising strategy including budget development and projections.
Analytics: measure effectiveness of campaigns; use Google Tag Manager and Analytics.
Prospecting: spend ~50% of time in the field generating new digital business.
Training: ~40% of time training MMAEs and developing optimal solutions for area businesses.
Customer service: ensure accounts receive campaign metrics, check-ins and ongoing support.