Regional Channel Marketing Manager

Cornerstone Building Brands, Inc.; Cary, Northern (NC, KY); Hybrid; USD 85,000 - 120,000; Full time

Benefits offered by this job

Medical benefits

Dental benefits

Vision benefits

PTO

401k

Job summary

Cornerstone Building Brands is seeking a Channel Marketing Manager to drive regional marketing strategy across multiple distribution channels in the U.S. The role partners with Sales leadership to develop tailored strategies that boost demand, strengthen customer ties, and support revenue growth.

You will analyze market trends, lead key account planning, and coordinate cross-functional campaigns with Brand, Demand, and Marketing Ops teams to maximize ROI.

Qualifications

• 5+ years in channel marketing within building products or manufacturing.
• Understanding of distribution channels in windows and doors market.
• Experience partnering with sales to plan and execute campaigns.

Responsibilities

• Develop and implement regional marketing plans for each distribution channel.
• Support sales with channel-specific marketing programs to drive demand.
• Analyze market trends, competitive activity and customer insights.
• Collaborate with regional leaders to align priorities and marketing efforts.
• Use data to inform customer strategies and report on performance.
• Lead key account planning for top regional accounts and measure impact.
• Coordinate cross-functionally on campaigns, promotions, and branding.
• Create content and collateral to support regional sales initiatives.
• Track KPIs and ROI, providing ongoing performance updates.

Skills

Channel marketing

Sales collaboration

Market analysis

Campaign execution

Project management

Digital marketing

Job description

Cornerstone Building Brands is seeking a Channel Marketing Manager to drive regional marketing strategy across multiple distribution channels in the U.S. The role partners with Sales leadership to develop tailored strategies that boost demand, strengthen customer ties, and support revenue growth.

You will analyze market trends, lead key account planning, and coordinate cross-functional campaigns with Brand, Demand, and Marketing Ops teams to maximize ROI.