Proposal Strategy Lead

Withum; Irvine (CA); On-site; USD 70,000 - 75,000; Full time

Benefits offered by this job

Bonus program

Benefits package

Job summary

Withum seeks a Pursuit Strategist to coordinate proposal development and RFP activities across offices. You will work with key stakeholders to craft compelling proposals and ensure content aligns with the firm’s voice.

You’ll manage timelines, utilize proposal automation tools, and provide strategic insight into win themes while coordinating with subject matter experts to deliver polished materials for clients and prospects.

Qualifications

• Bachelor's degree in English, Communications, Marketing, Business Administration, or related fields.
• 2-4 years of experience in proposal writing, pursuit support, marketing communications, business development or a related professional services role.
• Familiarity with APMP, Shipley or other proposal development best practices is a plus.
• Experience with not-for-profit, education, healthcare, government, social services or other mission-driven organizations is highly preferred.

Responsibilities

• Researching and writing standard and customized proposals.
• Drafting pursuit documents.
• Creating and maintaining baseline content for use in future pursuit documents through proposal automation software
• Supporting and ensuring accuracy of lead gen information in CRM as it relates to the pursuit process and individual proposals.
• Providing strategic insight into win themes and brand consistency throughout the proposal process
• Working as a project manager of assigned proposals and coordinating and executing proposal content development from subject matter experts.
• Creating proposal presentations mirroring proposal win themes for opportunities that require additional buy-in from management.
• Maintaining compliance and adherence to proposal document deadlines and requirements.
• Adhering to Pursuit Team procedures and standards.
• Participation in ongoing continuous improvement of the pursuit process, content creation and best practices in the process/workflow.
• Ensuring quality and consistency of the Firm's branding in related proposal materials.
• Serving as a liaison between pursuit teams, Creative Services, Firm Admin, niche coordinators and other support functions for proposal document needs.
• Organizing complex information into tables, graphics, callouts and other reader-friendly formats, working with Creative Services as needed.
• Utilizing AI-assisted drafting while validating accuracy, protecting confidential information and maintaining the Firm's voice.
• Assisting with capturing lead details in CRM for pipeline management.

Skills

Proposal writing

Writing

Communication

Strategic thinking

Emotional intelligence

Education

Bachelor's degree (English/Communications/Marketing/Business Administration)

2-4 years proposal writing experience

Tools

MS Word

Copilot

Cowork

QorusDocs

Loopio

Responsive

Jasper

CRM systems

Job description

Withum seeks a Pursuit Strategist to coordinate proposal development and RFP activities across offices. You will work with key stakeholders to craft compelling proposals and ensure content aligns with the firm’s voice.

You’ll manage timelines, utilize proposal automation tools, and provide strategic insight into win themes while coordinating with subject matter experts to deliver polished materials for clients and prospects.