Programmatic Strategy Manager - Growth & Partnerships

Nbcuniversal3; New York (NY); Hybrid; USD 95,000 - 120,000; Full time

Benefits offered by this job

Hybrid work schedule

Benefits package

Job summary

NBCUniversal seeks a Manager, Programmatic Strategy to shape and execute the company's programmatic business strategy across demand and supply. You will partner with sales, operations, product, and planning to drive growth and optimize monetization in a collaborative environment.

The role requires leading strategic initiatives, data-driven analysis, and senior-level communication with stakeholders. Hybrid schedule with office presence four days a week is expected, and NBCUniversal offers

Qualifications

• Bachelor's degree or equivalent experience.
• 5+ years' experience directly working in programmatic at a leading corporation, agency, technology platform and/or management consulting firm.
• Expert Excel user, working with large datasets, consolidating data from multiple sources, writing nested IF formulas.
• Excellent written, verbal, and interpersonal communication skills with the ability to present results of complex analyses clearly.
• Strong PowerPoint skills and proven proficiency summarizing information/analyses into coherent and concise slides.
• Must possess a passion for media and strong intellectual curiosity.

Responsibilities

• Own and develop programmatic business strategy across demand, supply, monetization, marketplace opportunities, translating business priorities and market trends into actionable strategies.
• Identify and evaluate growth opportunities across the programmatic ecosystem, including new partnerships, products, identify solutions, signals, deal types, monetization opportunities.
• Analyze business and partner performance to identify trends, opportunities, risks, and areas for optimization; develop clear recommendations and communicate key insights to the strategy team.
• Assist in day-to-day relationship for DSPs & SSPs for programmatic initiatives.
• Recommend and evaluate new revenue opportunities to enrich and optimize programmatic inventory.
• Tracking performance and surfacing analysis/insights for new product launches.
• Stay abreast to new developments within the broader media and advertising technology industry and within NBCUniversal's ad tech ecosystem.

Skills

Programmatic strategy

Data analysis

Communication

Presentation

Collaboration

Education

Bachelor's degree or equivalent experience

Tools

Excel

PowerPoint

Job description

NBCUniversal seeks a Manager, Programmatic Strategy to shape and execute the company's programmatic business strategy across demand and supply. You will partner with sales, operations, product, and planning to drive growth and optimize monetization in a collaborative environment.

The role requires leading strategic initiatives, data-driven analysis, and senior-level communication with stakeholders. Hybrid schedule with office presence four days a week is expected, and NBCUniversal offers