Programmatic Strategy Associate — Campaign Growth

Publicis Groupe; Chicago, Northern (IL, KY); Hybrid; USD 61,000 - 84,000; Full time

Benefits offered by this job

Medical coverage

Dental coverage

Vision coverage

401K

Job summary

Publicis Groupe in Chicago is seeking a Sr. Associate, Programmatic to blend strategic planning with campaign execution for assigned clients. You will work with internal media teams, manage online campaigns, and develop client decks while mentoring junior staff.

You will maintain client relationships, execute performance-based media, and contribute to best practices and reporting across the programmatic stack.

Qualifications

• 1-2+ years of experience in Programmatic including bid management, campaign management/optimization, or digital media operations.
• Client-facing experience with risk management skills.
• Proficiency in Microsoft Excel (can perform complex functions).
• Strong analytical and mathematical skills.
• Project management capabilities.
• Understanding of interactive media planning and buying.

Responsibilities

• Develop and communicate digital strategies and tactical approaches for campaigns.
• Execute, manage, and optimize online media campaigns (e.g., performance media, audience-based buying, remarketing) to meet client expectations.
• Build and maintain client relationships through exceptional service.
• Create proposals for new opportunities and develop client decks and status documentation.
• Oversee the delivery of creative assets, insertion orders, and all relevant campaign documentation.
• Collaborate with analytics and media partners to ensure accurate reporting, insights, and platform implementation.
• Troubleshoot campaign issues, develop quality control procedures, and manage campaign QA processes.
• Coach and educate Associates to support campaigns and share strategies for optimizing performance.
• Attend client meetings and participate in knowledge-sharing sessions.
• Manage the tech stack, including DMP, DSP partners, ad-verification services, and third-party data providers.
• Monitor campaign performance, manage forecasts, and maintain account management standards.
• Participate in forecasting exercises for clients and senior management.
• Contribute to a culture of teamwork and continuous improvement by documenting best practices.

Skills

Programmatic experience

Client-facing experience

Microsoft Excel

Analytical skills

Project management

Interactive media planning

Job description

Publicis Groupe in Chicago is seeking a Sr. Associate, Programmatic to blend strategic planning with campaign execution for assigned clients. You will work with internal media teams, manage online campaigns, and develop client decks while mentoring junior staff.

You will maintain client relationships, execute performance-based media, and contribute to best practices and reporting across the programmatic stack.