Programmatic Campaign Specialist

Publicis Groupe; Chicago (IL); On-site; USD 50,000 - 66,000; Full time

Job summary

Publicis Groupe is seeking a junior Programmatic Analyst in Chicago to support campaign setup, optimization, QA, and reporting. 1+ year of programmatic or social media experience is required.

This team focuses on innovative ideas, mentorship, and growth within the Publicis Collective network. You will collaborate with Campaign Managers, assist in client decks, and contribute to performance insights and billing reconciliations.

Qualifications

• 1+ years of hands-on experience in Programmatic media buying within The Trade Desk, DV360 or other related DSPs.
• Understanding of traditional and interactive media planning elements.
• Self-starter with a proactive mindset, able to take ownership of responsibilities, navigate ambiguity, and drive work forward with minimal supervision.
• Strong learning agility and critical thinking skills, with the ability to quickly learn, retain, and apply complex processes while understanding the “why” behind the work.
• Strong analytics, organizational, and communication skills.
• Proficiency in Microsoft Office Suite with intermediate to advanced understanding of Excel.

Responsibilities

• Execute, manage, and optimize online media campaigns for agency clients across auction/exchange based performance media and audience-based buying.
• Demonstrate diligence and attention to detail, adhering to programmatic best practices.
• Maintain and organize campaign materials in the team's repository.
• Handle daily campaign maintenance and status tracking questions.
• Assist in developing client-facing campaign performance reports.
• Contribute to inventory assessment and proposals for new opportunities.
• Manage delivery of assets, insertion orders, campaigns artifacts, and documentation for launches.
• Traffic campaign tags into ad exchanges and run QA for accuracy.
• Provide monthly auditing reports and assist with billing/payments systems.
• Participate in knowledge share sessions to learn new optimization strategies.

Skills

Programmatic media buying

The Trade Desk

DV360

Media planning

Analytics

Excel

Communication

Tools

Microsoft Office Suite

Job description

Publicis Groupe is seeking a junior Programmatic Analyst in Chicago to support campaign setup, optimization, QA, and reporting. 1+ year of programmatic or social media experience is required.

This team focuses on innovative ideas, mentorship, and growth within the Publicis Collective network. You will collaborate with Campaign Managers, assist in client decks, and contribute to performance insights and billing reconciliations.